As most of the country is waiting for businesses to open back up again, consumers are actively buying online or at least actively sitting at home doing research online. Jewelry store business owners need to understand consumer behavior in order to...

If there is one thing most jewelry businesses have learned during the Covid-19 crisis is that having an online component to your business is extremely important. In a perfect world, it would have been nice if most jewelry stores already had this...

With the spread of Coronavirus, there are many questions that remain to be answered. One of the biggest is, how to continue doing business as a jewelry store during these uncertain times? Unfortunately the virus has moved faster than most of our...

As a jeweler, your reputation is your most valuable asset. No matter the size of your jewelry store, it is important for your brand and business to be known for reliable, trustworthy products and services.

If you’ve been keeping up with our blog, you’ve probably heard us say that content marketing is important when it comes to growing your jewelry store’s online presence. When done correctly, it can increase brand awareness, advocacy, and lead to...

As experts in the jewelry industry, we’ve helped hundreds of jewelers become successful when it comes to Pay-Per-Click (or PPC) advertising.  One of the most common questions we’re asked before a jeweler signs up for our PPC services is how much they...