Gaining a competitive edge can be a game changer for your jewelry store. By focusing on more engagement with your audience instead of strictly sales you can help distinguish your brand and store. Old fashioned pitches are becoming increasingly...

In order to effectively execute your social media management for your jewelry business, you need to have tools in place to actually measure your online social media presence and gauge your success. This means that you need to have clear goals for...

If you are in the jewelry business, you probably spend a significant portion of your marketing dollars on trying to attract new customers to your brand. One of the greatest ways you can maximize your efforts is through Instagram. This social network...