The Secret to Using Social Media to Close the Sale

In the age of digital marketing and social media, it is essential that you not only establish a great customer relationship, but that you are also able to close the sale using both your excellent customer service skills and digital media. Using...

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5 Tips to Increase Your Social Media Following

Social media has taken over as one of the most important and effective forms of marketing that you can use for your jewelry business. In our previous blog post, we discussed how to create the perfect social media post for Facebook, Instagram,...

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How to Create the Perfect Social Media Post

With the amount of social media platforms out there, putting up the right post for the right audience on the right site can be overwhelming. How can you separate your brand from the sheer volume of voices that are constantly chattering on social...

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How to Sell Your Brand

Once you have committed to your brand’s identity and know the competition that you are up against, you need to focus on selling your brand. Understanding your customers’ wants and needs is essential to selling your brand. But how do you do it?...

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How to Use Twitter to Sell Jewelry

As an online platform known for “getting the word out” about a particular product or service, Twitter has certainly proven its worth. The savviest marketers – across essentially every industry – understand this fact and use the marketing leverage...

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How to Use Instagram for Your Jewelry Store

Gaining a competitive edge can be a game changer for your jewelry store. By focusing on more engagement with your audience instead of strictly sales you can help distinguish your brand and store. Old fashioned pitches are becoming increasingly...

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How to Monitor Your Social Media Presence

In order to effectively execute your social media management for your jewelry business, you need to have tools in place to actually measure your online social media presence and gauge your success. This means that you need to have clear goals for...

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How to Create a Call-to-Action Button on Your Facebook Page

Creating a call-to-action button (CTA) on your Facebook page only takes a few quick seconds to do, and is very important when you are trying to build up your page so that you can attract potential customers. 

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How to Sell Jewelry to a Facebook User

One of the most effective marketing tools today is social media. Platforms such as Facebook allow marketers, retailers, and suppliers to connect with a wider audience, and helps marketers tailor content to appeal to their target audience.

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Which Social Media Platforms Should Your Jewelry Store Be Using?

Social media is one of the golden tools of today's world, that can accelerate lead generation. A couple of different factors are important for you to understand when you are thinking about which social media platform you want to use for your...

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