Your Quick Guide to Twitter for Jewelers

Fast and forgiving, Twitter can be a great way for jewelers to connect with their customers and communities in 140 characters or less. With about half of all Twitter users under age 35, Twitter reaches a younger market than other networks. Whether...

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How to Respond to Negative Comments on Social Media

Regardless of the seamless experience you provide your customers and the hundreds or thousands of happy shoppers who will sing your praises, every small business will have a few unhappy customers who let their unhappiness be known. Unhappy customers...

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