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 This week starts the very special AGS Conclave in Phoenix, AZ. GemFind has been honored with 3 speaking engagements at Conclave on topics ranging from Social Media for Retailers to Vendor Digital Asset Management. If you've never seen our new JewelCloud program, you're missing out on the best way to profit from the online marketing channel.
If you can't make it to Conclave, give us a call
at
800-373-4373
for a free and no obligation evaluation of your web presence or to learn more about our digital marketing and web strategies
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Stephane Fischler: "Have no doubt, we are very determined to firmly retain and expand our leadership position" By Alex Shishlo Rough&Polished April 22, 2013
 Stephane Fischler, President of the Antwerp World Diamond Centre (AWDC), in an exclusive interview to Rough & Polished spoke about the situation in the world diamond market and the priorities of the AWDC. How do you assess the general situation in the diamond market? >>>
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Retailers Must Be Willing to Foot the Bill
By EDAHN GOLAN Idex April 18, 2013 
The reoccurring debates of the past few years over the evolution of the Kimberley Process (KP) have tended to revolve around a limited number of points, and have somehow always resulted in stagnation. Mistakenly, many view this debate as one about ethics. It's not, this is a debate about cost.
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List of acceptable terms for 'synthetic' expanded National Jeweler April 23, 2013
Milan, Italy--CIBJO, the World Jewellery Confederation, recently released its special report on colored stones, which details recent updates to the Coloured Gemstone Blue Book and those being considered. >>>
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Lab-created diamond debate heats up
By Nick Lord . Jeweller April 22, 2013
The technology for lab-created diamonds has officially arrived - heralded by companies like Gemesis Diamond Company - and although presenting new opportunities for the jewellery industry, it also raises a number of ethical and control issues. >>>
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"Sophomoric" Kmart Ad Goes Viral
By Rob Bates JCK April 19, 2013
 Whether it elicits yuks or "yuk!" Kmart's new double-entedre-laden commercial is being seen by some as a textbook example of how a retailer can win attention in the age of viral video. The ad, which touts the retailer's home-shipping service, has already racked up 13 million views on YouTube, as well as 20,000 shares and more than 39,000 likes on Facebook. >>>
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New Generation of Consumer-Friendly Jewelry Websites
By Anthony DeMarco
Forbes
April 21, 2013 
Jewelry industry retailers, designers and manufacturers are having a difficult time creating websites that encourage consumers to love and subsequently buy jewelry. Innovation in this area has largely come from outside the industry, led by website Blue Nile. >>>
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Survey Close-up: Higher-end watches did well
By Michelle Graff National Jeweler April 22, 2013
This week, thousands will flock to Basel, Switzerland for that city's annual watch and jewelry show, one of the world's largest trade shows that emphasizes timepieces.In the United States, National Jeweler's 2012 year-end survey showed something that was not surprising when it comes to watches: >>>
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Is Social Media Really a Bust for Small Businesses?
By Daniel Ford JCK April 22, 2013
A roundup of social media news to help jewelers improve their marketing techniques.1. A USA Today article cites a study which found that 61 percent of small businesses don't see a return on investment from social media. >>>
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| GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers The new 2013 version of GemFind's popular Ring Builder® website tool for jewelry retailers and diamond dealers - has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler's new or existing website with all the social sharing features. http://www.ringbuilder.com 
One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler's website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within GemFind.net. New settings and diamond suppliers will be continually added. Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. |
How to recognize a new client & get them back in again By Bill Warren Southern Jewelry News
Perhaps one of the things we do in our store that I value as a customer relationship builder most is sending that new client something to recognize their first visit and purchase at my establishment. I'm not referring to the "Thank You Note" which my customer also gets, but something sent separately.>>>
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10 Questions to Ask When Creating a Cybersecurity Plan for Your Business
BY Kim Lachance Shandrow Entrepreneur April 23, 2013 
Cybercriminals are increasingly preying on small businesses, which often lack the expertise and resources to adequately protect themselves. Last year, companies with one to 250 employees were the victims of more than 30 percent of all cyber attacks, according to Symantec's 2013 Internet Security Threat Report. That's a threefold increase since 2011. >>>
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Featured GemFind Designer
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|   Jewelry innovation as family tradition since 1919. Trent's maternal grandfather, George Parr 1897-1967 was an accomplished fine jewelry designer who owned a number of stores in southern California between 1919 and 1967. Trent was inspired by his grandfathers inspirational design sense when he apprenticed with him in 1967. >>>
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Diamond Phone Breaks Records (& Maybe Hearts, Too)
By stonechicky
Israeli Diamond Industry Blog
April 22, 2013 
Exactly one year ago, we reported the advent of the ultimate cell phone for diamond-lovers: the Golden Dreams Full Diamond Edition. Boasting over 4,000 polished diamonds, I thought I had written the final chapter on gem-mounted mobile devices. Turns out I was wrong. By a long shot. >>>
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Social shopping site raises jeweler's profile
By Caroline McMillan charlotteobserver.com April 23
, 2013
It takes time, strategy and money for a retailer to build a customer base online without a brick-and-mortar storefront.
It takes considerably less time and money, however, when you've got the power of social shopping behind you. >>>
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