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In This Issue Rubel & Ménasché: Hopefully, summer will ease everyone's fears Leading names in the diamond and jewellery industries unite Bet on Bling, But Not With Diamond ETFs The 5 Worst Customer Service Mistakes Saving legal Face Creating Your Company's LinkedIn Profile Why, Lindsay, Why Diamonds? What is Cubic...Zirconia? It's Not Too Early to Think About a Diamond Ring for the Holidays,
So Says King of Jewelry Create a Content Strategy
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Jewelers Vigilance
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Labor Day weekend brought the end of a pretty nice Summer, and it's now the official
start of a new school year. If your thinking of improving your online presence, September is really your last window to do a new website and have it ready in advance of the holiday season. Give us a call at shape="rect">800-373-4373 for a no obligation review of your web presence and to learn more about our comprehensive online marketing solution.
From September 8-10, GemFind will be in Dallas, Texas at the Smart Show. If
you're in the area, we encourage you to stop by our booth and to attend the speaking engagements of Alex Fetanat on Friday, September 7th at 9am to learn the Top 10 website tips for the holiday season, and of Suereea Mathews on Saturday September 8th, 10:15am to learn about optimizing your Social Media for the holiday season. Please attend a Free Webinar tomorrow Sept 5th at 12 PM Pacific to learn more about GemFind services. To register, shape="rect" track="on" style="color: rgb(119, 119, 119); font-style: italic; text-decoration: underline;">Please click here |
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Rubel & Ménasché:
Hopefully, summer will ease everyone's fears
Rough&Polished
Sep.
04 , 2012
Stephan Wolzok, CEO of Rubel & Ménasché specializing in the supply of high-quality
diamonds, described the situation in the French market in his answers to the questions
from Rough&Polished. Could you say a few words about your company for our readers?
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Leading names
in the diamond and jewellery industries unite
Jewelry
jewelryne.ws
Sep.04 ,
2012
Mouawad, the legendary luxury jeweller and watchmaker, together with Premier Gem
Corporation, the prestigious New York based diamond house and DTC Sightholder announced
the establishment of "Premier Diamond Alliance". shape="rect" href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXszNfe0EefzXFwgX8NmHxFCyUryvRoz7M50eO6PlY0dqUtU82r53fdYqsjxWglhYEDmQhPiOkrpqtaU9PAgtexDN6p4v5iqk31wyoM7oCkh4mROhUuTXyne2"
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Bet on Bling, But Not With Diamond
ETFs
By Aaron Levitt
InvestorPlace
Aug. 30, 2012
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In response to the global financial crisis, investors have taken a real shine to
physical assets and precious metals. As the various fiscal, monetary and growing
public debt pressures have taken hold of the economy, gold has become the de-facto
safe-haven holding in many portfolios. href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXszNfe0EefzXFw-PxGQrs-RGFatlPu0gMGPN4cjgi4GzuACiBo-n5GKRWkvOk1rPW2Z_WScAyuhKyp3DFvgog0wR8ZC-oUETQVBgdPMu6Cqni-Ftr33TkNj6"
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Please click here 800-373-4373
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The 5 Worst Customer Service
Mistakes
By Tom Rieger
OPENForum
August 31, 2012
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More than any other department in a business, customer service is subject to a slew
of competing priorities and pressures. Control costs and making customers happy.
Uphold policy while being a customer advocate. Try to upsell but stick to your average
handle time. The list goes on and on. shape="rect" track="on" style="color: rgb(140, 140, 106); font-style: italic;
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Saving legal Face
By
Michelle Graff
National Jeweler
August 28, 2012
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I feel the need to confess something right here and now. I personally don't like
Facebook. I just can't delude myself into thinking that anybody actually cares what
brand of syrup I bought at the store this morning (yes, this was an actual post
by one of my "friends"), what cute thing my cat did today (I don't own a cat, as
I don't like pets either, but this seems to be a common theme) or how tired I am
at the of the day. shape="rect" track="on" style="color: rgb(153, 153, 119); font-style: italic;
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GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement
Rings for Jewelry Retailers
The new 2012 version of GemFind's popular Ring Builder® website tool for jewelry
retailers and diamond dealers - has unique new features. The new Ring Builder®
allows users to superimpose loose diamonds on to the ring that they are configuring
online. This fully ecommerce capable web application is a must-have for all jewelry
retailers and it is customizable providing seamless integration into any retail
jeweler's new or existing website.
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One of the highlight features of the new Ring Builder is that the consumer,
while shopping on the local retail jeweler's website, can virtually superimpose
any one of 10 different shaped loose diamonds directly onto one of more than 400
prospective engagement ring styles from Unique Settings of New York. After the ring
is virtually configured, the user can then select from tens of thousands of certified
loose diamond being supplied from any number of diamond vendors within GemFind.net.
New settings and diamond suppliers will be continually added. linktype="link" href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXszNfe0EefzXF-kuVxzdye_C3YloQbLXaLvjEHhkSfA8TDOdxDgd2luYzrQ4O-yBJNz2gJz9XoSC50Z3DJagEesO"
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Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's
customized website tools which are guaranteed to help you grow you business in a
cost effective and consistent manner.
Visit GemFind (Suereea Mathews, Director of Online Marketing)
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Creating Your Company's LinkedIn Profile
By Ted
Prodromou
Entrepreneur
Sep. 04,2012 style="font-family: Arial,Helvetica,sans-serif; font-size: 8pt;">
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LinkedIn company pages are like a personal profile for your company. Your company
page is a mini-website for your company, but it's located on LinkedIn so it's easy
for LinkedIn members to find. Your company page will always appear when a member
types your company's name in LinkedIn's search box on the home page or on the "companies"
link on the top toolbar. shape="rect" track="on" style="color: rgb(140, 140, 106); font-style: italic;
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name="ACCOUNT.IMAGE.2896" style="text-align: left;"> E Wolfe & Co was established
in London in 1850. From the start we have had a strong emphasis on quality and consistency.
Well into the 20th century we were the leading Tiara makers. We are proud to have
made two Royal crowns. Wolfe is known in the worldwide jewelry community as a straight-forward
company to deal with. Most of our business is in the special order category. Being
around for such a long time we have made almost every kind of jewellery and delivered
the right product, on time, for discriminating and quality conscious retailers,
worldwide. shape="rect" track="on" style="color: rgb(255, 255, 255); font-style: italic;
text-decoration: underline;">>>>
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Why, Lindsay, Why Diamonds?
By
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The Israeli Diamond Industry Blog
Sep.03, 2012
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With the kind of money they make, successful Hollywood actresses can buy just
about any piece of jewelry they darn well like. And frankly, even that is not necessary.
Just bat an eyelash in the direction of the pop music producer of choice and you
can probably have said piece of jewelry delivered to your door on demand.
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text-decoration: underline;">Free Access
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By
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About.com Guide
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is synthetic, which means it is created in a laboratory. Commercial production of
CZ began in the 1970s. Terms used to describe substances that are used to mimic
another are faux, fake, imitation and simulant, but cubic zirconia only becomes
a problem-purchase when it is misrepresented as a diamond or other gemstone. linktype="1" href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXsyEGAVCVxQeAKuCZhH7Egx3BTH3uoSjxDe2xhqsG74MVkLEDFwjRszmpfj16g_hdPyuiaF6QdfiK_Ysmes4Oog_6gvmXRNk246RP6FeR0PLERPBze1Go9oA"
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So Says King of Jewelry
By
style="font-family: Arial,Helvetica,sans-serif; font-size: 8pt;"> Pauline
style="font-family: Arial,Helvetica,sans-serif; font-size: 8pt;">
DiamondNe.ws
Sep. 03, 2012
name="ACCOUNT.IMAGE.2902" style="text-align: left;">
some pretty warm or downright hot weather. Still, like or not, the holidays will
be here before we know it and so will all kinds of special events. linktype="1" shape="rect" href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXszNfe0EefzXF6VrCYA6lmYobFJ4-ls2W0LDkwMsqbQLL-dAdTB4JXHJ0ODT5QJRpFKwnb_xJJlG7DAabLO1UlMBPAcv5sR8CWmYSDY50qrdhKq9HedHgDO2D_UBRXTa_dY8tMHxH5vCEP1kZ8ELh-8kOXnJFCbaU7r-W0yBEFvJBxxl5yqauX7l"
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a simple task and you need to be well versed as to how the search engines work and
what to do to make sure your site gets indexed.
You could have the most beautiful website
with all the products in the world, but if you have limited visitors, its not going
to do any good.
exclusively for the jewelry industry. We have proven track record and can show you
what we have done for other clients. Please contact us if we can help...
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Create a Content Strategy
By Laura Lake
About.com Guide
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Content is seen as the force multiplier when it comes to marketing. It has an impact
on social media marketing, search engine marketing and public relations. Just look
at how a content strategy works with your marketing efforts: Social Media Marketing
- Content fuels your social media efforts, because without content social media
is like having a vehicle with no fuel - it's just all show, with no go. linktype="1" shape="rect" href="http://r20.rs6.net/tn.jsp?e=001LszHlcErLFKtTaABQmNZ-r8emocK1_LicIpkARzbcYzZb38zTomdjk5UiXTKfAMieNDEu_HXXsw6dznVQItnVvLoCUDLyxSZQ-1G-H62FBdUSA-nBYhLzEacFH8C5bwnZO5DqSuibx3IZKbqZdPSjqC4j3C2N2aONnPts4nCFRRS8zIT9HJfJ5X0hNto1ACz"
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