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|  July 4th means the summer season is in full swing... Not sure about you, but where we live there was no way to avoid at least hearing the fireworks last night. The same is true for your online web presence, there is just no way to avoid your customers seeing it before they walk into your store. You can hide away and pretend it doesn't matter or you can join the celebration and get on the band wagon. If you are not proud of your website, its time for a makeover. Think about your overall marketing budget and redirecting some of marketing budget to do this... There is no better advertising vehicle... Not convinced. take a poll and ask customers in your store if they went online beforehand, and what they think of it. Ask them if they would refer an out of town family member to you website... We know the process and we know how to make it easy for you. Our vendor managed virtual inventory programs make the process turnkey. Give us a call for a free demo and mention Promotion Code "GemFind11-1" for a special summer discount.... 800.373.4373 |
| Internet sales tax signed into law in California National Jeweler July 05, 2011  Sacramento, Calif.--California has become the latest state requiring e-tailers to collect state sales tax, making it in the ninth state in the nation to do so. Gov. Jerry Brown signed the legislation into law on June 29. The law took effect on July 1. The Internet sales tax law in California requires Internet retailers that make $500,000 or more a year in annual sales to residents of California and have sales/marketing affiliates in the state to start collecting sales tax at the point of purchase. >>> |
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Gemesis Finally Achieves Goal of Artificial Colorless, Flawless Diamond
ign="left" style="text-align: left;font-family: Arial, Helvetica, sans-serif;color: #999977;font-size: 8pt" class="author"> By JessicaC Diamond Price Guide June 29, 2011  After 15 years, Gemesis Corporation has announced that it has finally created a one-carat sized white, nearly flawless diamond. Gemesis is the world's first artificial diamond producer. The company has achieved this artificial diamond feat only after enduring massive restructuring and downsizing after a large expansion that coincided with the current global recession. >>> |
| Social, mobile media key to upping online sales National Jeweler July 05, 2011  Leveraging social and mobile channels to create a unified cross-channel experience is one key to maximizing online holiday sales this year, according to the IBM Coremetrics Fourth Annual Online Retail Holiday Readiness Report, based on data from 500 contributing U.S. retailers. >>> |
| GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers The new 2011 version of GemFind's popular Ring Builder® website tool for jewelry retailers and diamond dealers - has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler's new or existing website. http://www.ringbuilder.com  One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler's website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within GemFind.net. New settings and diamond suppliers will be continually added. more... Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. |
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Is your business ready for social media?
National Jeweler June 30, 2011
 A recent study by market research firm EMarketers found that 80 percent of leading companies will participate in social-media marketing in 2011, nearly double the number from 2008. An article written by Pam Danziger, founder of Unity Marketing, explored three ways to tell if a business is ready to explore social media--and if it isn't, how to get it ready. >>>
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Diamonds fit for Two Princesses
By Stonechicky The Israeli Diamond Industry Blog July 04, 2011
 England isn't the only country that can pull off a royal wedding with panache! This weekend, Prince Albert II of Monaco married former Olympic swimmer Charlene Wittstock in not one but two ceremonies (one civil, one religious.) Like Catherine, Duchess of Cambridge - formerly known as Kate Middleton - Princess Charlene opted for a diamond tiara. >>>
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18 East 48th Street #1302 New York, NY, 10017 Tel: 212-752-6600 #12 or #11 robert@cybelco.com
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Advertising: Brand vs. Direct Response By Bill Warren Southern Jewelry News
 In this corner we have "Brand Advertising" - in the opposite corner stands "Direct Response Advertising" - Who wins the battle? First, lets define our two combatants. Brand Advertising is that which builds name recognition for a brand, but makes no specific offer. In the jewelry biz, we're most familiar with this type of advertising in campaigns such as: >>>
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Taylor collection to travel before NY auction National Jeweler June 30, 2011
 New York--Auction house Christie's has planned an international, three-month tour of highlights from the Elizabeth Taylor collection, including pieces of her jewelry, which will begin in September and include stops in Moscow, London, Los Angeles, Dubai, Paris and Hong Kong. >>>
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Top 5 Reasons Customers Don't Buy Your Products By Laura Lake About.com
Guide  Have you ever wondered why consumers don't buy your products or use your services? This morning I woke up at 3:00 a.m. with that thought on my mind. I receive a lot of emails and I'm often asked that question over and over. "Laura, we are marketing but our products aren't selling." >>>
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Need more traffic to your website?
Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed.
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good.
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help...
call us at 800-373-4373
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Tough Girl, Bejeweled By Cynthia Sliwa JCK June 28, 2011
 Think of it as tough chic-a counterbalance to all that sweetness. Consider some of this season's hottest trends: Flowers. Butterflies. Colorful stripes. The woman who lives in black shudders. For those who choose black for its edginess, there are plenty of options in jewelry that contribute to whatever statement the wearer wants to make. >>>
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Princess Charlene of Monaco's Jewelry By Carly Wickell About.com Guide
 Get a glimpse of jewelry and accessories the newly crowned Princess Charlene of Monaco chose for her civil and religious wedding ceremonies. The gallery also includes a peek at some of the jewelry Charlene wore to public outings in 2010 and 2011. July 1, 2011 | Former Olympic swimmer Charlene Wittstock became a princess when she married Prince Albert II of Monaco in a civil ceremony at the prince's palace. >>>
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