GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2011-06-21

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GemFind Weekly Newsletter

June 21, 2011


In This Issue
World Gold Council Announces Conflict Gold Standard
The King of Really Big Diamonds Heads to China
Article Headline
The Zsa Zsa to Remember
The Retailer's Perspective: What's wrong with people?...
Article Headline
Increase sales in 2010
Key Takeaway from Internet Retailer 2011


 

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What's new?               

Today is the Summer Solstice, the longest day of the year and the start of Summer.   Have you been thinking about revamping your website.  There is no better time than the Summer months.. While you are out on vacation we can be building your website so that you can actually be ready to use and make money from it this Fall.  Don't wait any longer. 

You know the world is moving online and you know you have to embrace the move or risk an eroding market share.  It's not so much about e-commerce as it is about showing prospective clients the products, brands and services that you offer in a modern and up to date website that reflects who you are and what you do.  Most of your new customers will see your website before walking into your store... Its time to invest in the best interactive marketing tool there is... its your website, and its does not have to be expensive or time consuming.

Call us to learn more about our turn-key solutions and to learn about our Vendor Manged Inventory Programs.

As a special offer, we are extending our JCK Show special until July 15th.... call us to learn more...800.373.4373...

  


Prestige Promenade Online Marketplace www.prestigepromenade.com


View from Vegas: Business is better  

By Michelle Graff                          National Jeweler                        June 16, 2011  

 

The word is already out: this year's jewelry shows in Las Vegas were generally busy and upbeat, a welcome change after a few years of emptier aisles and unhappy exhibitors. When National Jeweler hit the show floors to interview retailers at both the Couture show at the Wynn Las Vegas--where the number of exhibitors was up 15 percent as compared to last year--and the JCK show in its debut at Mandalay Bay, two major themes emerged. >>>


World Gold Council Announces Conflict Gold Standard

By Rob Bates                                        JCK                              June 17, 2011      

 

The World Gold Council announced June 17 that it had produced a draft of standards designed to combat conflict gold. The draft standards may be viewed on the World Gold Council website.The standards are currently being tested by leading gold mining companies and refineries, the WGC said. >>>



The King of Really Big Diamonds Heads to China    
By  Geraldine Fabrikant                          CNBC                              June 19, 2011  

 

On this big night out, Gisele Bündchen, darling of the cameras, is decked out in diamond earrings from Van Cleef & Arpels. The cover girl Shalom Harlow wears rocks from Harry Winston. And Madonna, that proto-Gaga, is bejeweled in Cartier.But none of the gems actually belongs to them. >>>


  
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GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers

 

The new 2011 version of GemFind's popular Ring Builder® website tool for jewelry retailers and diamond dealers - has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler's new or existing website.

 

http://www.ringbuilder.com 

  

ring builder new

One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler's website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within GemFind.net. New settings and diamond suppliers will be continually added. more... 

 

Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. 


Live From JCK Show: What's Hot, What's Not    

Jewelers of America                                                         June 15, 2011  

 

Fashion and fine jewelry go hand-and-hand, and yet not every retail jeweler is knowledgeable on the current trends. Jewelers of America keeps its members up-to-date on jewelry trends through the trend forecasting expertise of Director of Media & Special Events Helena Krodel, who provides seasonal Jewelry Trends Reports on www.jewelers.org. >>>


"Diamond Capital of North America" Prepares to Welcome Royal Newlyweds

By Stonechicky                    The Israeli Diamond Industry Blog                 June 16, 2011   

  

The Duke and Duchess of Cambridge, more popularly known as William and Kate, are scheduled to tour Canada from June 30 to July 8 and will be stopping off in Yellowknife, known as the Diamond Capital of North America. Will the royal newlyweds don hard hats and explore the mines? Or will they be presented with gifts of fine Canadian diamonds? >>>


Featured Designer


Assael International is a family business that includes three generations of noted merchants in the diamond, precious gem and pearl trades. Assael International was established in Europe in the early 1900's, and relocated to the United States in 1941. Assael International is a unique company specializing in "haute joaillerie" and brings to the world the finest and largest gem quality cultured pearls from Australia, Burma, Indonesia, Japan and Tahiti. Mr. Salvador J. Assael, known as, "The Pearl King", is the Chairman of the company. more


The Retailer's Perspective: What's wrong with people?         

By Chuck Koehler                                   Southern Jewelry News                    

 

Oh dear, where to start? Who gets the honor of being first today? Picture the scene: It's the first nice spring day of the year. We weren't under any sort of weather watch or warning for the first time all spring and I'm sitting outside for lunch. I'm at a little table in front of my store eating a very unhealthy lunch when a guy walked up to me holding a Swiss Army watch. >>>


Do You Need to Jumpstart Your Marketing Plan?       

By Laura Lake                                                About.com Guide                      

 

We are halfway through the year. Unbelievable, isn't it? How is the marketing plan that you created at the beginning of the year doing? Are you getting the results you had hoped for?If not, perhaps it's time to consider creating a 90 day marketing plan.Throughout the year markets change and we need to take a second look at our marketing messages and evaluate why our marketing campaigns are working or not working. >>>


GemFind Diamond Link
For more information, Please click here:      800-373-4373  


Standards of Excellence -- Quality Control        

Jewelers of America                                              June 15, 2011               

 

In his JCK Show seminar, "Standards of Excellence: A Guide to Merchandise Quality for the Independent Jeweler," Jewelers of America COO Robert B. Headley outlined how to establish a merchandise quality control procedure on a scale suitable for the independent jeweler. >>>


Need more traffic to your website?
Need more traffic to your website?

Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed. 
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good. 
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help...
Download a free brochure, please Click here  

   

    

call us at 800-373-4373


Key Takeaway from Internet Retailer 2011        

By Laura Lake                             About.com Guide                    June 19, 2011               

 

I just returned from attending Internet Retailer 2011 in beautiful San Diego, California. I'm not sure, but I believe this had to be the largest Internet Retailer conference with over 7,000 people in attendance. >>>


Schizophrenia in the retail jewelry industry         

By James Alperin                     National Jeweler                     June 20. 2011                   

 

And you thought it was just your customers making you crazy. Actually, it's more than that. These days, the retail jewelry store has a split personality. You are operating two, almost totally independent businesses, under one roof. There is the sales business, where you sell items out of your showcases and special order jewelry. Then there is the repair business. >>>

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