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| What's new? With only a few days left before the holidays, we know most retailers will be working long hours satisfying last minute consumer shopping needs. We too are working long hours, anxiously putting all the pieces in place in anticipation of our new product releases in January 2011. The first of these new products will be an enhancement to our already successful Ring Builder® Link which allows a consumer to select a diamond and then select a mounting. The enhancement will now allow users to select any shape diamond and superimpose it on a picture of the ring before actually choosing the certified center stone... It's a really cool interface and we can't wait to show it to you next month. As always, please feel free to contact us if you'd like a special preview. Happy Holiday to all ...
; GemFind |
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EXCLUSIVE SALES REPORT: Almost there
By Catherine Dayrit and Michelle Graff National Jeweler Dec. 20, 2010
 The homestretch leading up to Christmas has brought a good amount of cheer to a number of the retailers interviewed this week by National Jeweler. In the last weekend before Christmas, it seems that consumers were finally coming out of the woodwork to make headway on their holiday shopping. >>> |
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Need more traffic to your website?
Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed.
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good.
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help...
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| Legislative Boost for Businesses Expected Jewelers Of America Dec.16,2010
 President Obama and Congress reached an agreement that would extend the Bush-era tax cuts at all income levels for the next two years. The agreement is a compromise between the administration and Republican leaders and includes a number of additional provisions that could have a positive impact on jewelry businesses. >>>
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"Why use GemFind for your online marketing?"
 Walter Bauman Jewelers has been very pleased with our relationship with Gemfind. We are delighted with the website that they developed for us. They were very responsive to our deadlines and any issues that we have had. They were also very sensitive to working with the limited time that we were able to devote to we were able the project. They are skilled and professional. It has been wonderful to work with someone within the industry who knows our questions before we ask them!"
Walter Bauman Jewelers
For more information please click here or call 800 373 4373
www.gemfindwebdesign.com
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U.S. Jewelry Inflation Hits Record High
By Jeff Miller Diamonds.net Dec 15, 2010
 The consumer price index (CPI) for jewelry in the U.S. rose 3.9 percent to a record 166.57 points in November. The CPI was about four points higher than October. The November reading, as tracked by the government, marked the 34th consecutive month for which the jewelry CPI registered more than 150 points and the seventh month this year that it topped 160 points. >>> |
Guide to Branding for Success By Ashir Badami Business.com
Branding - a hot business buzzword in the '90s - has come front and center again. As the economy emerges from the recession, now is the time to look at your branding and to try to get noticed and gain market share. Every business can benefit from branding, right down to the independent contractor working alone. Buyers - eith
er business or consumer - have shorter and shorter attention spans. >>> |
Identity theft regs take effect Dec. 31
National Jeweler Dec. 15, 2010
 The Jewelers Vigilance Committee (JVC) is reminding retailers that the Federal Trade Commission's (FTC) "Red Flags Rule" will be fully enforceable come Dec. 31. The rule requires companies that provide branded credit cards or in-house credit accounts for customers to create a program that helps companies identify, detect and respond to the "red flags" of identity theft. >>>
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Become more competitive in a web-driven jewelry marketplace
 - Complete site design and development - Unlimited email addresses
- Unlimited traffic
- Diamond database marketing Tool,
over 60,000 diamonds linked
- Virtual Jewelry Link - Ring builder integration - Membership to GemFind.net
- Local consumer referrals
For more information please click here or call us at 800-373-4373 |
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By Paul Holewa JCK Dec. 16, 2010
 J. David Jewelry is very aggressive with its video marketing. The "This Diamond" video is a slight departure from some of store owner Joel David's edgier videos, such as the YouTube video announcing his 1-carat diamond ring giveaway video competition. >>> |
| History of Diamonds - United States By Roe Kalb The Israeli Diamond Industry Blog Dec.16, 2010
The United States isn't just the world's most powerful economy, it is also the world's largest consumer of diamonds: some 50% of the world's diamonds are traded in the United States. That's quite a lot for a nation with almost no viable diamond resources of its own. >>> |
Traditional Approaches to Marketing Are a Sinking Ship
By Tim Malone &n
bsp; JCK Dec. 15, 2010
 Old habits die hard and so it is with approaches to marketing for many jewelry marketing managers. What will it take to implement real change and to take advantage of more customer-focused marketing strategies and nontraditional media? Is it really rational to expect improved performance using the same traditional marketing strategies the company has always employed? >>> |
| EXCLUSIVE RETAIL SPOTLIGHT: Social media By Catherine Dayrit and Michelle Graff National Jeweler Dec. 14, 2010
 Social media was a hot topic in 2010, but have average jewelers' Facebook and Twitter strategies helped give a boost to holiday sales? Social media was the topic of discussion for this week's Exclusive Retail Spotlight.The majority of retailers interviewed by National Jeweler said it is doubtful-or at least difficult to tell-how many sales these sites generate, but what is clear is that social media provides an important forum for retailers to get their stores' names into the public's eye.>>> |
| 10 Ways to Better Your Business By Shari Waters, About.com Guide
 Email marketing has been a mainstay marketing tool for 10 years or more. When social media's clout with consumers became apparent -- Facebook now has 500 million users and counting -- there was much talk about whether email marketing was even still relevant. >>>
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