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Need more visiblity of your website?
We are happy to announce the design and launch of a new website exclusively for the jewelry industry. You will find different types of template and custom websites
 with online marketing tools as well as Search Engine Optimization and marketing.
Please feel free to view the site and contact us with any comments:
Need a website? Call GemFind
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Jeweler's Marketing Message
By Paul Holewa JCK Online September 19, 2010
 A jewelry retailer's marketing message says a lot about the personality of the store owner and his staff. When images of Jim Kryshak Jewelers' current store renovation project were uploaded to Facebook, one of five in-store light box ads was visible in one image. Upon request, store manager Kimberly Gordon forwarded images of all five of the store's light box ads created by Mike Buley, the creative mind at Jewelry Ads that Work.>>>
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"Why use GemFind for your online marketing?"
 Walter Bauman Jewelers has been very pleased with our relationship with Gemfind. We are delighted with the website that they developed for us. They were very responsive to our deadlines and any issues that we have had. They were also very sensitive to working with the limited time that we were able to devote to we were able the project. They are skilled and professional. It has been wonderful to work with someone within the industry who knows our questions before we ask them!"
Walter Bauman Jewelers
For more information please click here or call 800 373 4373
www.gemfindwebdesign.com
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Exclusive: JA report finds '09 sales fell 4.5%
By Michelle Graff National Jeweler Sep.16, 2010
New York--The results of Jewelers of America's (JA) 2010 Cost of Doing Business Report are not pretty, but they are also not surprising, given the economy: 2009 retail jewelry sales fell for the third year in a row, finds the report, released exclusively to National Jeweler.>>>
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| Jewelry Stores in the US - Industry Risk Rating Report
By Mike King live-PR.com September 20, 2010
 This is the replacement for the April 2009 edition of Jewelry Stores in the US Industry Risk Ratings Report. Industry Risk Ratings Synopsis This Industry Risk Ratings report evaluates the inherent risks associated with the Jewelry Stores in the US industry. Industry Risk is assumed to be ´the difficulty, or otherwise, of the business operating environment´. The report looks at the operational risk associated with this industry. >>>
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Increase sales in 2010
Sell More Through Virtual Inventory
1. Manufacturers and Diamond Dealers upload their merchandise to GemFind.net
2. Retail Jewelers will select from the Manufacturer's or Diamond Dealer's inventory and markup the merchandise...
3. Retail Jewelers will link to GemFind's search engine and showcase their selected Virtual Inventory on their own websites...
4. Consumers visit websites and purchase the Retail Jeweler's Virtual Inventory.
Virtual Inventory gives:
1. Manufacturers and Diamond Dealers the opportunity to sell more to Retailers....
2. Retail Jewelers the ability to sell something they don't have in their stores...
3. Consumers the ability to view the merchandise at a local jeweler or to buy online...
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| Guide to Avoiding Bad SEO Techniques
Avoid using sneaky tricks to optimize your site for Google and other search engines
By Hooman Malekzad Business.com
Most online businesses are now keen to the fact that ranking well in the search results for Google and other major search engines is a great way to boost business performance. However competition is fierce and it is often times tempting to pursue sneaky techniques to help boost your rankings. Implementing such techniques, also known as Black Hat techniques, is a bad idea and can cause your site to be entirely removed from the Google index. A few good rules of thumb
are:
>>>
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Become more competitive in a web-driven jewelry marketplace
Package I
Complete design and development
Up to 7 pages of informational site
Complete hosting and maintenance
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| Watch market finds fashion brands
Jeweller Magazine, 21 September, 2010
 The past two decades have seen the role of the watch change considerably: no longer a necessity for checking the time, watches have assumed more importance as fashion items, status symbols or expressions of individuality and creativity.
To reflect this, watchmakers now focus on colours, materials and designs that will best grab a customer's attention.>>> |
Become more competitive in a web-driven jewelry marketplace
 - Complete site design and development - Up to 20 pages - Unlimited email addresses - Unlimited traffic
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Diamond database marketing Tool,
over 50,000 diamonds linked
- Virtual Jewelry Link - Ring builder integration - Membership to GemFind.net
- Local consumer referrals
For more information please click here or call us at 800-373-4373
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Some Facts You Didn't Know About Diamonds
By Roe Kalb Israeli Diamond Industry Blog 20 September 2010
 The diamond is hardest natural rock on earth. This does not mean that it's unbreakable or cannot be reduced in size. Diamonds can be reduced to simply nothing at very high temperatures. When a diamond is placed in a microwave and the temperature raised to 1405 degrees Fahrenheit or seven hundred and sixty three degrees Celsius it will simply disappear into thin air.>>>
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Things to do Before the Holiday Rush
By Paul Holewa This story appears in the September 2010 issue of JCK Magazine
 1. Visual Effects Establish a theme, and keep it consistent in displays, decorations, invitations, and direct mail. Change out busts, forms, and platforms. (Levine Design Group offers simple neck form covers in classic colors, pictured.)
2. Hire Principles "The important element to successful hiring of seasonal help is to start now," says Diamond Staffing Solutions president and founder Suzanne DeVries. Brief them on assignments, product, and procedures by Halloween.>>>
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Jewelers strategize to keep Q4 inventory on point
By Catherine Dayrit National Jeweler Sep 17, 2010
 Johnstown, Pa.-Temperatures on the East Coast were reaching the triple digits in July, but at Watchmakers Diamonds & Jewelry, store president J. Dennis Petimezas was thinking Christmas. With air conditioners going full throttle, the store hosted a "Christmas in July" sale, an annual tradition that has already given the retailer a 9 percent lead this year over its 2009 sales. >>>
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For Jewelers with Vision, Opportunities Abound
Retail Jewelry Insights™
Is Business Getting Worse? Frankly, no one knows for sure. The Associated Press reported revenue from high-end jewelry sales plummeted in July from a year earlier, when sales were already grim. This should come as no surprise to readers of RJI after our June article "Are Jewelry Sales Set to Decline." Then, we said, decision-makers must recognize that second half business is as likely to be as different from the first half as in 2009, just the reverse.>>>
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Diamonds Secretly Auctioned by Zimbabwe
diamond price guide Sep.19,2010
Despite the fact that Zimbabwe's diamond industry has been in the international spotlight for nearly a year now due to suspicions of foul-play, human rights abuses and diamond smuggling, the Mines Ministry is doing its best to sell its stones.
This weekend a secret auction of Zimbabwe diamonds from its controversial Marange fields took place at an undisclosed location in Harare from Septeber 9th to September 13th, 2010. >>>
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Focus on the Eyes - or the Lips - with Well-Chosen Jewelry
By Cynthia Sliwa JCK September 16, 2010
 The September 2010 issue of InStyle magazine does a retrospective on past looks from the Emmy Awards, including a page focusing on favorite accessories and grooming. The editors' choice for "Best Earrings" is a pair of chandelier earrings by Lorraine Schwartz worn by Christina Applegate in 2008: >>>
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