GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2009-07-07

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                                                                                GF Weekly Newsletter

                                                                                                             July 07, 2009

In This Issue
Bourses Re-elect Incumbent President
Are We There Yet?...
Exports down, but 'Made in Italy' label coveted
A New World
Q1 U.S. Jewelry Demand Shows Slowing Rate of Decline
TRUE BLUES: Chris Smith's Amazing Adventures with...Tanzanite
Twitter-Fact or Fad?
Why Should You Care About the Mohs Scale?...
Guide to Finding New Customers Online...
How to Become the Center of Everyone's Attention
Seven Steps to Better Customer Referrals


 

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Bourses Re-elect Incumbent President 
Jewelers Circular Keystone,                                 7/6/2009  
Two member organizations of the World Federation of Diamond Bourses (WFDB) recently held elections, resulting in the re-election of incumbent presidents for bourses in Bangkok, Thailand, and Idar-Oberstein, Germany. The Thailand and Germany elections follow other WFDB member elections held in Belgium, Italy and Israel last month. >>>


Are We There Yet? 
By Hedda T. Schupak -- JCK-Jewelers Circular Keystone, 7/1/2009
         

Gratifyingly, the recent jewelry shows in Las Vegas point to signs of life in an industry that's taken this recession on the chin. While traffic at the shows was lighter than in recent years, those who attended the shows were there to do business.
We have, it seems, reached a point where we've either sold down whatever inventory will sell, or we've realized that we can't keep offering the same old tired thing. >>>


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Exports down, but 'Made in Italy' label coveted 
By Lorraine DePasque     National Jeweler           July 02. 2009 

 

"Made in Italy" has a certain cachet in the jewelry industry, thanks to Italy's long-standing reputation for high-quality workmanship, beautiful design and product integrity. But in recent years, given the dollar's weakness against the euro, fewer U.S. retailers have been attending Italian jewelry fairs, with some turning instead to emerging nations that offer high-volume exports of lower-priced jewelry. >>> 


Looking for affordable assistance with marketing, brochure and website copy writing or public relations? 
 
 RPR Public Relations, Inc. is a full-service boutique PR agency with extensive experience handling PR and marketing on a per project basis for companies of all sizes in the jewelry industry. RPR will stay within your budget and deliver only the highest quality marketing/PR materials reflecting your company's unique brand. Contact them today for a free quote or consultation at email: rromano@romanopr.com or call 786-290-6413. For more information visit them on the web at http://www.romanopr.com


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A New World 
By Martin Rapaport               Diamonds.net        July 05,2009

Great changes are taking place in the world around us and they will have a profound and powerful long-term impact on the diamond and jewelry industry. We are not experiencing a short-term crisis that will pass with a return to business as usual. We are witnessing a fundamental shift to a new reality, to a new world of challenges and opportunity.>>>


Q1 U.S. Jewelry Demand Shows Slowing Rate of Decline
By Ken Gassman      IDEX Online Research          July 01,2009

The sharp decline in jewelry demand in the U.S. market appears to have slowed. Specialty jewelers' first quarter 2009 sales were only down by 14 percent or so, after diving precipitously by nearly 20 percent in the all-important holiday 2008 selling season, according to data just released by the U.S. Department of Commerce.>>>


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TRUE BLUES: Chris Smith's Amazing Adventures with Tanzanite

Colored Stone   

A year ago, there wasn't much new to be said about tanzanite, the oven-blued zoisite found only in its namesake country of Tanzania. Known to be benignly heated from brown to blue since its discovery in the mid-1960s, tanzanite was one of the gem world's safer, most worry-free precious stones. >>>


Twitter-Fact or Fad?
RETAIL JEWELRY INSIGHTS                     June,2009          
 

The media loves a new tech story and nowhere has that been more obvious than the coverage of the Twitter phenomenon sweeping the country.  Still, after reading countless articles and browsing dozens of websites, Twitter's place in business communications remains elusive.  So, we thought it would be helpful to put Twitter in perspective for our subscribers. >>>


Why Should You Care About the Mohs Scale?

By Carly Wickell                          About.com

 

In the early 1800s, Frederick Mohs developed a chart that compared the hardness of ten easily accessible minerals, beginning with talc (at the softest rating, 1) and working up to diamond (with a rating of 10, the hardest). The chart is known as the Mohs scale and is still used today. >>>


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Guide to Finding New Customers Online
By Jennifer Mattern             Business.com       

Whether your primary business is run online or offline, you can find new customers or clients on the Internet. Paid online advertising is only one of many methods you can use to zero in on new leads. In fact, many methods for seeking out customers online don't cost a thing and can be very effective. Some of the online tactics you can use to find new customers are: >>>


How to Become the Center of Everyone's Attention
By Shirley Frazier             Small Business Trends      June 30,2009

It's easy to watch someone else get all the glory. All you have to do is stand and listen. But if you're an entrepreneur who craves media attention, you may ask yourself, "Why isn't that me in front of the camera?". Molding your business into an industry and media darling takes time and planning. If you truly want free publicity, it's up to you to start and maintain the process of becoming an industry leader. Here are three painless steps to begin. >>>


Seven Steps to Better Customer Referrals
Business.com            
Need a terrific, proven, low-cost way to build business when times are tough? Finding more referrals and using the ones you have to better advantage is a simple, cost-effective way to gain new business, and regain old customers.The folks who run my fitness club are masters at referral marketing.>>>

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