GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2009-06-23

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                                                                                GF Weekly Newsletter

                                                                                                             June 23, 2009

In This Issue
JA Redefines Relationship With Affiliates...
Study: Bridal market recession-proof?...
Special Report: The State of the Majors 2009
JCK Special Report: Jewelers Try to Navigate the UCCs
The Diamond that Symbolized an Era: Asscher Diamonds
One Red Diamond In Search Of An Owner
Got something to hide, jewelers? Then, show prices
Super Bowl XLIII Ring
Find New Ways to Maintain Cash Flow...
Generating Buzz: Word Of Mouth Marketing Insights
The 6 Biggest Pricing Mistakes to Avoid


 

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JA Redefines Relationship With Affiliates
Jewelers Circular Keystone                       June 19,2009   
 
Jewelers of America (JA) announced it is redefining the group's relationship with the state and regional affiliate jewelers associations. The 39 affiliate associations will have the opportunity to continue their relationships with JA through new partnership agreements. Improved member benefits are set to be offered this fall as part of  a recently announced merger with the Jewelry Information Center (JIC). >>>


Study: Bridal market recession-proof?
National Jeweler           June 19. 2009 

 

Paso Robles, Calif.--The bridal market, often deemed "recession-proof," is starting to feel the effects of the current economic downturn, according to the latest report from the Jewelry Consumer Opinion Council (JCOC). The report, titled "June Bridal Study," shows that 71 percent of respondents will proceed with their wedding, or weddings they're involved in, despite the recession.>>>


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 RPR Public Relations, Inc. is a full-service boutique PR agency with extensive experience handling PR and marketing on a per project basis for companies of all sizes in the jewelry industry. RPR will stay within your budget and deliver only the highest quality marketing/PR materials reflecting your company's unique brand. Contact them today for a free quote or consultation at email: rromano@romanopr.com or call 786-290-6413. For more information visit them on the web at http://www.romanopr.com


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Special Report: The State of the Majors 2009
By Glen A. Beres   National Jeweler        June 17,2009

 
It's been a game-changing year for the Majors, who have faced one tough scenario after another, from shrinking sales and dramatically reduced store traffic to spiraling expenses and the need for relentless consolidation.For large jewelry retailers with numerous stores spread out across the country, the effects of the recession are multiplied. >>>


JCK Special Report: Jewelers Try to Navigate the UCCs
By Rob Bates, Senior Editor    JCK       June 22,2009

Shanu Singh Guliani, owner of Shanu's Fine Jewelry, Pembroke Pines, Fla., and a blogger for JCKonline.com, was surprised when a supplier asked her to sign a consignment and security agreement.
"I had never seen this kind of form in my life," she says. The supplier explained he needed her signature to file a Uniform Commercial Code form for goods she had received on consignment. That confused her even more. "I didn't know what these things were," she says. >>>


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The Diamond that Symbolized an Era: Asscher Diamonds
South Sea Pearl                          June 18,2009            

 

The name Asscher has been attached to many of the diamond industry's major moments. It's a name associated with some of the largest diamonds in the world, a name that's seen it's share of dark times, and one responsible for a diamond cut that came to symbolize an era. It's a name with more than one story to tell.>>>


One Red Diamond In Search Of An Owner

By David Federman, Editor-in-Chief        colored Stone   

 

Lightning was supposed to strike twice--but this time brighter and harder. It didn't. And this is why collectors of fancy color diamonds have a chance to own one of the rarest of these treasures: a bona fide 59 point radiant-cut fancy red VVS2 diamond from Western Australia's famous--albeit tiny--trove of pinks and purples, the Argyle Mine.>>>


GemFind
Jewelry Online Tool Kit
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          www.ringbuilder.com


Got something to hide, jewelers? Then, show prices
By Ellen Fruchtman       National Jeweler            June 18,2009              
 

I am shocked. "Americans simply don't like shopping in jewelry stores." That was, essentially, the conclusion of the latest research conducted by the Diamond Promotion Service (DPS) and presented by DPS Director Claudia Rose at the Women's Jewelry ssociation's "Women In The Know Conference" this past March.>>>


Super Bowl XLIII Ring - Pittsburgh Steelers' Super Bowl Ring   
By Carly Wickell,      About.com

 

Team members reportedly helped design the Jostens ring that commemorates the Pittsburgh Steelers' February, 2009 Super Bowl win. Sixty-three diamonds (nearly 5 carats) are incorporated into the design. Six large diamonds radiating outward from the center of the ring signify the team's six Super Bowl wins -- a first in NFL history. >>>


GemFind.com Affiliation™
Increase your business through our network.
 

GemFind's Affiliation Network allows jewelry wholesalers and retailers to sell, either their own merchandise or manufacturers' merchandise, through our BUY NOW or SEE IT FIRST network. Using our online diamond appraisal system, you can also verify the wholesale pricing for every diamond you buy and sell.

 
Retailer Affiliation   More Information
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Find New Ways to Maintain Cash Flow  
Jewelers of America                 Tips to Thrive       

 

Nowadays cash can be key to survival. At Entrepreneur.com, "Creative Ways to Get the Cash Flowing", details creative ways to maintain cash flow. Use the following cash flow tips from Tom Long, founder of Solid Oak Consulting: Make a Careful and Detailed Projection: Do this before you make any changes to improve cash flow. Rather than relying on accounting software, try an electronic spreadsheet like Microsoft Excel. >>>


Generating Buzz: Word Of Mouth Marketing Insights  
By Sima Dahl  Expert Business Source       June 16,2009

 

Last week I had the privilege of attending an intimate three-hour roundtable discussion with the father of Word of Mouth Marketing, Andy Sernovitz at the Business Marketing Association's annual event. Andy is a fascinating guy, full of stories about how companies large and small have leveraged Word of Mouth Marketing to drive sales. It's an alluring story. Word of Mouth (WOM) Marketing has the potential for a super-sized pay-off and requires not much more than a shoe-string budget. Done well, WOM Marketing can: >>>


The 6 Biggest Pricing Mistakes to Avoid 
By Daniel Kehrer           Business.com               
 

Many businesses both large and small make the mistake of trying to increase profits only by boosting volume or cutting costs. There's another vital component that - oddly - tends to get overlooked:  Pricing. But this is pricing on a regular, strategic basis - not the rampant, ad hoc discounting taking place now in the face of recession. >>>

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