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What's New?
 We are delighted to announce that Mr.Bill Boyajian, former president of GIA has joined the GemFind team. We would like to welcome Bill and wish him the best. GemFind is excited to have a person with Mr. Boyajian's stature to join it's team to bring the industry together under one umbrella to expand their online market share.
To get more information about GemFind services,
Please call 800-373-4373 and speak to one of our representatives today...
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Police score touchdown in Super Bowl rings case
National Jeweler enero 26, 2009
 Attleboro, Mass.--Police have arrested the man they say is the mastermind behind the June robbery of a Massachusetts jewelry manufacturing plant, a take that included the rings presented to the Super Bowl XLII Champion New York Giants. According to The Sun Chronicle of Attleboro, Mass., Sean D. Murphy, 44, of Lynn, Mass., was taken into custody on Jan. 23, charged with breaking and entering, larceny and possession of burglar's tools.
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Feds Update Burma Jade Law
Jewelers Circular Keystone, 1/26/2009
U.S. Customs and Border Protection issued updated regulations Jan. 16 addressing "conditions for importation" of Burmese and Non-Burmese rubies and jadeite in order to implement the relevant portion of the legislation, as part of the Tom Lantos Block Burmese JADE Act of 2008, the Jewelers Vigilance Committee said.
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America's Best Jewelers debuts social-networking
National Jeweler January 23,2009
 New York--In an ongoing effort to increase communication among retail jewelers, America's Best Jewelers announces the launch of the ABJ Network, a social-networking site and media application for exclusive use by fine-jewelry retailers. The ABJ Network is the first social media application designed specifically for the jewelry industry.The social-networking features contained on the ABJ Network site allow real-time interaction among members through peer-to-peer connections, conversations, forums and blogs, plus photo and video galleries.>>>
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Guilt-free diamonds: Beyond blood to human rights
By Matt Kennard · January 25, 2009
 On posh Madison Avenue in New York City, the window display of Leviev glitters with millions of dollars worth of jewelery. The store's opening in 2007 was marked with a glamorous party that even the Oscar-winning actress Susan Sarandon attended.
But these days, distancing would-be shoppers and gawkers from the glitz and glamour of the boutique, is the ongoing protest on the sidewalk outside. >>>
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If You Have Only $5,000 Left...
Jewelers of America
January 23, 2009
 As the global recession has worsened, foot traffic has dwindled and consumer spending has plummeted. If you're feeling panicky, you're not alone. But independents who stop marketing now are making a shortsighted - and potentially fatal - mistake, according to Rafael Mael, marketing strategist for Brand Launcher. >>>
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So Enough of the..."Christmas was horrible!" What do you do next?
By Shanu Singh Guliani January 23, 2009
 Happy New Year to you all! I think I have finally caught up from Christmas...not that is was as busy as we all hoped but I think because I was so stressed I felt tired the entire month of December. So from all the reports it seems most stores had a terrible Christmas. I have to say this Christmas was the first time where each and every customer asked for a discount. My employees were instructed to offer to split to the tax first and then if they persisted 5% off. >>>
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ABC's of Internet Marketing
By Laura Lake, About.com
 There are many options when it comes to using the internet to market your service or products. This can often leave marketers confused and wondering where to start. The marketing vehicles that we can chose from include:
Search Engine Optimization
Paid Search
Affiliate Marketing
Email marketing
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GemFind is now partnering with First National Merchant Solutions
to provide an ideal merchant processing program designed
to save you money.
If we can't save you money, we'll pay you $100.
Call (ph.) 800-516-6242 Jim Kilcoyne at Ext. 4957and tell them you are calling about GemFind's $100 Meet or Beat Guarantee and ask for.
* Offer is subject to change at any time.
For more info, please click here
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5 Recession Business Mistakes You Don't Want to Make
By Shari Waters, About.com
It's official. We are in a recession. If you're like most small business owners, once it was confirmed the big storm was coming, you started looking around to see what could be tossed overboard to make your ship more seaworthy and recession-proof your business. Cost cutting is a natural response to uncertain economic times, and done properly, it can certainly help your small business stay profitable. But some of the things you're thinking of jettisoning are too valuable to lose.>>>
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Alternative Payments: More Ways to Close the Sale
By Bala Janakiraman E-Commerce Times 01/26/09
 For the past few decades, checks, ACH, credit cards and debit cards have been the primary means of payments for consumers.
These payment methods have been successful because consumers can pay for their purchases without carrying cash, merchants can increase sales by reaching a wider consumer base, and banks are able to establish themselves as trusted financial providers to both merchants and consumers. However, changing market trends are creating opportunities for alternative payment methods and practices.
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Move Customers From "Just Looking" to Buying
Jewelers of America January 21, 2009
 A great sales presentation isn't about what you can tell the customer, but what you can get the customer to tell you. That's why asking the right questions is critical to your ability to successfully move the sale toward the cash wrap.
Brad Huisken, principal of IAS Training, offered insights on the Seven Essential Questions to get the maximum amount of information from a customer at his JA New York Winter Show seminar, "'If I'm Just Looking is the Answer,' It's Time to Change the Question!" >>>
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