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Tuesday, December 20, 2006 Does the look of your advertising reflect the image you want to convey? Don't communicate in a confused way to your customers. Put some serious thought into it. Make it say what you feel your store should represent. |
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 Email me or call me at 800-373-4373 x 215 with your questions or comments. |
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What's not to like? Email campaigns can work for you. We are offering serveral special programs to get you started. Email me and I'd be happy to design a program that fits your needs. Plan now for the holidays. |
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Report: Global jewelry sales to re ach $230 billion by 2015 December 15, 2006- National Jeweler Mumbai, India—Worldwide jewelry sales will grow 4.6 percent per year to reach $185 billion in 2010 and $230 billion in 2015, according to a new report by the Gem and Jewellery Export Promotion Council of India and KPMG. More |
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WJA extends Shining Star, grant deadlines December 15, 2006 - National Jeweler Albertson, N.Y.—The Women's Jewelry Association (WJA) continues to accept nominations for the Shining Star Award, which recognizes WJA members who have demonstrated outstanding commitment to their local WJA chapters.More |
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China growth key to base metals markets: Barclays Base metals prices should be well supported going forward into 2007 because of strong growth in China, despite evidence of slower growth in several developed countries such as the U.S., Barclays Capital said Thursday. China has risen to not only the world's largest metals consumer but the main driver of global demand growth, according to Barclays Capital's 2006 Global Outlook report. Chinese trends such as urbanization, development of the transport network and investment in power generation and transmission "all serve to provide a base-load level of consumption that is relatively immune from the vagaries of the business cycle," the report added. More |
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Jewelry Industry Statistics: Jewelry Stores Overview: Industry Center - Financial data, performance and profile information for the Jewelry Stores. More |
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t="61"> Learn more about GemFind Network Services including: • GF Search - Search through over 63500 diamonds from dealer's throughout the country! • GF Forum & Marketplace - Buy and Sell diamonds, watches, gems, and jewelry in our innovative, easy-to-use industry marketplace. • GF Index - The most accurate diamond appraisal system. Exclusive to GemFind members. • GF Emailer - Stay in touch with your customers and let them know about events, specials, etc. with our GF Emailer program. • GF Ticker- Real-time Desktop Data Display of Diamond Specials, Diamond Dealers, Industry Link, News & More! • GF Diamond LINK - Add our diamond search technology with over 40,000 diamonds to your existing website instantly. Sell online with our GF Diamond LINK ecommerce system. • GF Jewelry LINK - Add our jewelry search technology to your existing website instantly. Sell finished jewelry from different manufacturers with your own mark-up online with our GF Jewelry LINK ecommerce system. More info • GF Ring Builder - Add our Macromedia Flash diamond ring designer to your existing website instantly. Let your customer build their engagement and wedding rings online using real settings you choose and diamonds linked right to your online GF LINK diamond inventory! • GF Gift Registry - Set up your own privately branded bridal registry or even a full blown gift registry online. Add a registry into your website and not only keep your customers coming back, but introduce your customers' gift-giving friends to your website when they visit the registry. • US Diamond Search - An internet website where consumers can search for diamonds online and are able to see the diamond in their local jewelry store (a USDS affiliate) before they purchase. • Internet Development & Advertising - Let GemFind put your business online the right way. Have an existing website? Let GemFind help you promote it to the world. To learn more about Gemfind and to view samples, click here or call 800-373-4373. Don't put off until tomorrow what you can do today.  Marketing Strategies When Product is Late to Market by Paul Christ, KnowThis.com- June 2005 Many marketers feel that one of the worst competitive positions to be in is being late to market with a new product or service. That is, one or more competitors have gotten a head start and entered a market giving these early entrants what many believe to an insurmountable competitive advantage. In actuality, the advantage given to early entrants (sometimes referred to as early movers) can be overcome even by firms that do not enter until well after a market is developed. This may be especially true if the market is characterized by one or more of the following: More Send me your comments and questions. 
Use Personality Analysis to Present and Sell December 14, 2006 - By John Boe Have you ever wondered why you seem to hit it off right away with some customers, while with others it's more like oil and water? That's because we respond intuitively to the natural chemistry, or lack there of, between temperament styles. Our temperament style not only determines our behavioral traits, body language patterns and buying style, but it also influences our compatibility with other people. Today we have access to innovative tools such as the Internet, cell phones, faxes and voice mail—all designed to enhance our communications and support us in selling more effectively. Continue Article Key Retail Reports, Sales, Surveys, Studies and News More
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 BURGLARY GANG ARRESTED Collinsville , IL – September 17, 2006 Police in Collinsville, IL received a tip from a Chicago-area police agency about a possible jewelry store burglary that was to take place in Collinsville, IL (near St. Louis, MO), and they began surveillance of a jewelry store. At 5:30 a.m. on Sunday they saw four men force their way through the back of the retail jewelry store and emerge with a large quantity of merchandise, having broken into 15 showcases. The four suspects who were arrested are suspected of committing more than 50 break-ins throughout the Midwest and as far south as Georgia . Each of the suspects was being held on a $1 million bond. The suspects arrested on theft and burglary felony charges were Carlos Ramirez, 31, Raphael Flores, 30, Manuel Castro, 24, all of Chicago, and Jose Franco-Aguilar, 24, of Fontana , CA . Two other suspects are being sought. Police Departments in Iowa , Illinois , Wisconsin , Michigan , Indiana and Georgia are coordinating efforts to identify other burglaries by this gang. More
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Name: KEITH RAMON MCCLOUD Born: 12/09/62 Description: African-American Male, 41 6’2”, 210 lbs., Brown eyes Shaved head Remarks: Violent gang member Felony assault conviction |
JSA's Most Wanted
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I've been working in the jewelry industry for more than 20 years, and in that time I've seen many improvements in manufacturing. New materials, such as Precious Metal Clay, and new technologies, such as CAD/CAM, have changed the way we make jewelry, allowing us to do it faster, easier, and with better quality. I was fortunate to stumble onto a new material that I would add to this category at the JCK Las Vegas show in June. I was told that this material would make injecting difficult pattern molds more successful. It's not a new wax. In fact, it's more like olive oil. Invented by Victor Joyner, a Chicagobased manufacturing jeweler, patented High Definition (HD) Patterns are made of a light-curing polymer material that can he injected into a silicone mold with very low pressure at room temperature. After hearing about the exceptional detail achieved by these patterns, and the subsequent clean burnout, I decided to put the material to the test in my shop.Click here for story |
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