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Although it's not celebrated everywhere, Columbus Day always makes me think of the
courage it must have taken to attempt a sail around the world. While Columbus came up a little short of India, he did find new riches beyond his wildest dreams for his efforts. While it might be a stretch to try and link Columbus to GemFind, we do want to acknowledge that many store owners look at making changes to their website similar to taking a giant leap of faith. If you choose the right technology partner, this kind of courage will be greatly rewarded; and if you learn the path to successful digital marketing you will be well on your way to achieving new riches. Just to clarify.. it's never been about making e-commerce sales for the independent jeweler, its about driving traffic from the information highway into your store. Give us a call at 800-373-4373 for a no obligation evaluation of your web presence and to learn more about turn-key technology solutions.
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Jewelers Should
Expect Solid Holiday, Survey Finds
More consumers will be looking to buy jewelry this holiday, according to new research
from the Jewelry Consumer Opinion Council. The research found that 38 percent of
respondents plan to purchase jewelry this year. href="http://r20.rs6.net/tn.jsp?e=001F-PVGd4xT_u7AwHX0BFp5e6bB_zWEShefC7vC-8LOn1ymXpgl1aFe8juy3Ht-1tpbv7suGlW94hDgcoazZicovEabQgVSOXZdEhYXg4YKJ2rsXBWRf-uuZmbGeZsfetgw2OTIxHo9kcPnFiOA6j4G4jrdQLueWZVNwQY6Td0o0d0NaueMrwHvVZhvEUzTng83R0jBJQWMV4="
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Myths Vs Realities: From the Trillion
Carats 'Find' to De Beers Changes
BY EDAHN GOLAN
IDEX
October 4, 2012
By Tom Bulford
Money Week
Oct. 04, 2012
Last week, Alrosa, the world's second largest diamond miner, plucked out a stone
weighing 158.2 carats from its Nyurbinsk mine in Russia's north-eastern republic
of Sakha (Yakutia). That is a quite remarkable size; at auction that is worth about
$1.5m, and by the time it has been cut and polished it will be worth a great deal
more. track="on" style="color: rgb(140, 140, 106); font-style: italic; text-decoration: underline;">
>>>
GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement
Rings for Jewelry Retailers
The new 2012 version of GemFind's popular Ring Builder® website tool for jewelry
retailers and diamond dealers - has unique new features. The new Ring Builder®
allows users to superimpose loose diamonds on to the ring that they are configuring
online. This fully ecommerce capable web application is a must-have for all jewelry
retailers and it is customizable providing seamless integration into any retail
jeweler's new or existing website.
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One of the highlight features of the new Ring Builder is that the consumer,
while shopping on the local retail jeweler's website, can virtually superimpose
any one of 10 different shaped loose diamonds directly onto one of more than 400
prospective engagement ring styles from Unique Settings of New York. After the ring
is virtually configured, the user can then select from tens of thousands of certified
loose diamond being supplied from any number of diamond vendors within GemFind.net.
New settings and diamond suppliers will be continually added. linktype="link" shape="rect" href="http://r20.rs6.net/tn.jsp?e=001F-PVGd4xT_u7AwHX0BFp5e6bB_zWEShefC7vC-8LOn1ymXpgl1aFe8juy3Ht-1tpbv7suGlW94hDgcoazZicohzqlC6rpQyr5WnFDL2pyRul48le6uzFHPTzX7Q7RpH5FoWgDkf2gZhqraqWwFVy4XygFGrreMRy"
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Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's
customized website tools which are guaranteed to help you grow you business in a
cost effective and consistent manner.
Earlier this week, news broke of a renaming and corporate identity consolidation
underway at De Beers, a company in the midst of a major transition as the Oppenheimer
family exits the diamond business and Anglo American ups its stake. linktype="1" href="http://r20.rs6.net/tn.jsp?e=001F-PVGd4xT_u7AwHX0BFp5e6bB_zWEShefC7vC-8LOn1ymXpgl1aFe8juy3Ht-1tpbv7suGlW94gsOedDQzIMjLYFUmKIUU76_6AoT-u2eJuoqo7BuSTU-ADTsYXmrKR76H0m18zL-b1Ca7kAArhulxZgmKOIeCIHTHP9kaf9sSEMzb0pekJV0sXXg32VhXsTnUtzaGmUUySMPV2ufsHYfQ28yffy4lSX5Ic_H6VKIb8H2ZtkSVMU0RFs9R9q7VQK1tG9dCfSL7uKxoQMx2fgHNnBaq_z8oKMiAYuzXkqPRVG4O6dsnYFsFchjIgnb32MXexET113hJ3JmU_QJdW5YA=="
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Earlier this week, news broke of a renaming and corporate identity consolidation
underway at De Beers, a company in the midst of a major trIn business, you only
get one chance to make a good first impression, and your company's website is no
different. track="on" style="color: rgb(153, 153, 119); font-style: italic; text-decoration: underline;">>>>
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over 55 years Kurt Gaum has been recognized for its classic elegance and impeccable
quality. The finest jewelry stores depend of the designers and craftsman at Kurt
Gaum to create their special collections and one of a kind handmade pieces. Today
Kurt Gaum is New York based and combines 21st century laser and cad/cam technology
with the old world skills to make some of the most beautiful and fine quality jewelry
imaginable. shape="rect" track="on" style="color: rgb(255, 255, 255); font-style: italic;
text-decoration: underline;">>>>
By
style="font-family: Arial,Helvetica,sans-serif; font-size: 8pt;"> Jennifer Heebner
JCK
Oct. 02, 2012
Jewelers looking to benefit from a little star power of their own-but lacking Swarovski-size
budgets-can accomplish similar goals by teaming up with local talent (think news
anchors, philanthropists, socialites, radio hosts, sports figures, etc.) for collaborations,
endorsement deals, or more. shape="rect" track="on" style="color: rgb(153, 153, 119); font-style: italic;
text-decoration: underline;">>>>
By
James Clear
OpenForum
Oct. 08, 2012
The last quarter of the year is the strongest season for many businesses, and if
you're going to keep pace, then you want to make sure your website is in prime position
to maximize the traffic and customers that come your way. These simple ideas can
make a huge difference, but are easy to ignore. shape="rect" track="on" style="color: rgb(153, 153, 119); font-style: italic;
text-decoration: underline;">>>>
We read with interest the recent statement by De Beers of structural corporate changes.
Present divisions will disappear, more notably DTC and Diamdel, and operations will
be consolidated under the De Beers name. The release emphasizes that operations
continue as before; that the Sightholder designation and its marketing franchise
continues; and that operationally everything is the same. href="http://r20.rs6.net/tn.jsp?e=001F-PVGd4xT_u7AwHX0BFp5e6bB_zWEShefC7vC-8LOn1ymXpgl1aFe8juy3Ht-1tpbv7suGlW94jk3dFgKF_5ZSllASVAylmyHgg9zhIgIDno6pWjSiBFu6bOxxOyjCWXFYyCjGFYD2IPCOwD5llWh3qXZvLoLgm8PJsZYxN7w1bCtf8g6YTCAw=="
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By Rob
Bates
JCK
Oct. 04, 2012
Hofmeister Personal Jewelers, a highly-regarded Indianapolis jeweler that filed
for bankruptcy protection in April 2011, emerged from Chapter 11 on Oct. 3. The
store's owner, Carter Hofmeister, shared with me what the process is like-and had
some advice for jewelers who may be going through similarly tough times: linktype="1" href="http://r20.rs6.net/tn.jsp?e=001F-PVGd4xT_u7AwHX0BFp5e6bB_zWEShefC7vC-8LOn1ymXpgl1aFe8juy3Ht-1tpbv7suGlW94hDgcoazZicovEabQgVSOXZdEhYXg4YKJ10vqSQ8ZNU9Ih--eFomkc4GJ44FYzlazGEH9u3VGSuA4ELDxL2rYApE2cEqoryS0hn9BqfFcXF93UCEUl7g92ppVQcNYnBEMMY6iDPEl6upWt4D53T7KZwl4w_Z096ZIABjl3mIwTxTBhIP6wKUrTOFjGH49mH50oq8b7SkHTZNPu3D1xNQrax19G1yoMYmK_M9JVPXI2fUeub2Y5dLawr0FrbpNi9Gbm5ZYc3MSE8Wi3YtA3Zro8J5CuwQ3rvF5cWrjLQ_wQKp3s6S87OncGRe5UzpDJIoAQ="
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While other holidays like Valentine's and Mother's Day are great for giving
gifts of jewelry to loved ones, there is no better holiday to promote your jewelry,
watches and other gift items than Christmas. Christmas Eve and Christmas Day remain
by far the major gift giving holiday in the United States.
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text-decoration: underline;">>>>
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