GemFind: Diamond Search, Web Development, JewelCloud , ring builder, stud builder, pendant builder 2012-03-20

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GemFind Weekly Newsletter

March 20, 2012

 


In This Issue
Diamonds now a cut above gold?
Proof That Diamonds Aren't An Investor's Best Friend
Swiss Luxury Watchmakers Put Diamonds on Inside to Stand Ou
Diamond ETF In The Rough?
Colorless Synthetic Diamonds Are Being Sold on the Internet (Finally)
"Recycled" diamonds come back to haunt industry
An Action Step is Worth a Thousand...Words
Baselworld 2012 Fair Ends on Upbeat Note
How to avoid angry blowups at work
The Retailer's Perspective: Feeling like a 'Bid-ness' man again
Social Media 911: Cautionary Tales for Jewelers


 

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This week marks the Spring Equinox which means that for the next six months the sun will shine for more hours than there is darkness.  The Spring Equinox more obviously also marks the first day of Spring.  And Spring time is a great time to clean house, start new initiatives and now you've got more hours of sunshine with which to do such activities.  So if your website is in need of an update or if you're not showcasing tons of virtual inventory on your website to drive in store traffic, now is the time to call GemFind for a free and no obligation consultation with one of our Tech Squad consultants who will help you evaluate your online presence and roadmap a path to achieving significant measurable return utilizing the online marketing channel. Call us at 800-373-4373  


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Diamonds now a cut above gold?

Rough&Polished                                         March 20, 2012 

  

When it comes to investing in precious metals, gold's glitter has remained the brightest. But diamonds are invading gold's sparkling bastion, given its spectacular performance over the past couple of years, Times of India reported. >>> 


Proof That Diamonds Aren't An Investor's Best Friend

By Louis Basenese                       Wall Street Daily                        March 13, 2012 

  

By now you've probably seen a solicitation for diamonds as an investment. They're typically pitched as an alternative to owning precious metals like silver and gold. And even hedge fund managers are getting in on the craze.>>> 



Swiss Luxury Watchmakers Put Diamonds on Inside to Stand Out
By Dermot Doherty                             Bloomberg                         March 15, 2012     

Swiss companies including Omega and Hublot are replacing traditional gold and steel with hi-tech alloys and ceramic composites. Patek Philippe SA, the 173-year-old Geneva brand whose watches have sold for as much as 17 million Swiss francs ($18.4 million) at auction, is making components out of silicon to improve accuracy and performance, while Ulysse Nardin SA is coating some parts with diamonds.>>> 


GemFind Diamond Link


Diamond ETF In The Rough?

By Ana Kostioukova                               Index Univers                        March 19, 2012     


The proposed IndexIQ Physical Diamond Trust strikes me as nonsense, and I'll tell you why. First, the idea of a diamond ETF has been floating around for years, and it wasn't until earlier this month that anything came of it. It's no surprise it took so long, but it is a surprise that it came at all. >>>   


Colorless Synthetic Diamonds Are Being Sold on the Internet (Finally)

By Rob Bates                                         JCK                                        March 13, 2012     


It has certainly been a while since November 2010, when Gemesis first promised to sell lab-grown colorless diamonds over the Internet.

But the site for the business now known as Gemesis Diamond Company finally went live today, and as promised, it offers both yellow and colorless lab-grown gems for sale to the public. >>> 


  
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GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers

 

The new 2012 version of GemFind's popular Ring Builder® website tool for jewelry retailers and diamond dealers - has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler's new or existing website.

 

http://www.ringbuilder.com 

  

ring builder new

One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler's website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within GemFind.net. New settings and diamond suppliers will be continually added. more... 

 

Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. 


"Recycled" diamonds come back to haunt industry  
By Julie Gordon                              Reuters                           March 13, 2012     

                      

Sabrina Thompson, a 30-something restaurant manager from Toronto, says she turned to Craigslist to sell her diamond engagement ring after her relationship ended. An embittered Thompson, who wants C$1,800 ($1,800) for the half-carat ring, says the cash will help her move on with her life. >>> 


An Action Step is Worth a Thousand Words

By C.J. Hayden                     About.com Guide                       March 18, 2012


We self-employed professionals spend a great deal of our marketing effort on searching for the right words. We read books, take classes, and hire consultants to help us write copy for our marketing materials. Writing sales letters, drafting brochures, and composing websites consumes hours or days of precious marketing time. >>>


Featured GemFind Designer


The Mazza family's involvement with the jewelry industry dates back almost two centuries. Starting in the 1840's the Mazza family worked with coral, which they harvested and hand carved in Italy. At the turn of the century Louis Mazza left Europe to import gems and Mazza carvings to the United States. >>>


Baselworld 2012 Fair Ends on Upbeat Note

By Jennifer Heebner                              JCK                            March 16, 2012       

                      

The 40th edition of the 2012 Baselworld fair, March 8-15, ended yesterday, marking the conclusion of eight days of luxury product launches and orders for the international fine jewelry and watch industry. Swiss watch exhibitors in the fair noted vintage trends including monochrome and two-tone variations in black, white, and silver, as well as more mechanical numbers and models with visible inner movements. >>> 


How to avoid angry blowups at work

By Steve Tobak                CBS money watch                 March 19, 2012    

The higher you climb up the corporate ladder, the higher the stakes and the stress. Tempers run hot in the boardroom far more often than anyone likes to admit. I've seen it a hundred times. People blow up and meltdown.>>>


Need more traffic to your website?
Need more traffic to your website?

Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed. 
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good. 
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help...
Download a free brochure, please Click here  

   

    

call us at 800-373-4373


The Retailer's Perspective: Feeling like a 'Bid-ness' man again

By Chuck Koehler                         Southern Jewelry News                           March 2012   

               

There's a strange feeling that I've been getting lately. It's like dejá vu. It's like something I've felt before, but not in a long time. It's hard to describe. It's... well, it's a feeling of finally moving forward again. It's kind of like I felt when I first became a businessman 30 years ago. Back when I thought I was gonna set this industry on fire. How about a little history... >>> 


Social Media 911: Cautionary Tales for Jewelers
By Michael Schechter                                    March 2012 issue of JCK magazine 

Before social media, our mistakes were contained. A disappointed customer might tell a few friends about his experience, but for the most part, it was as challenging to cultivate a negative reputation as it was to build a positive one. >>>   

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