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In This Issue
Warren Buffett Calls Gold Price a "Bubble"
Testing... Pink, Yellow, Blue
World's Most Expensive & Largest Rough Diamond
10 Things You Didn't Know About Your Taxes
Online Jeweler Union Diamond Carves Out a Niche in the Jewelry
Industry.
Celebrity Jewelry Gawk...- Color for 2012
Understand the New Facebook Changes to Brand Pages
Perfecting the Point of Sale
Online Retailers, Listen Up: Tips for Delighting Shoppers
Internet Marketing Strategies: Mobile Marketing
Gold Price Experiences Huge One-Day Drop
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March has
always been a good solid month for GemFind. Maybe it's because March Madness
will soon be here and Jewelers finally get the chutzpah to start new marketing
initiatives like their new website. Or maybe its because the Spring
equinox happens in March.
Either way, if you need to revamp your website,
give GemFind a call at
800-373-4373
and discuss your options with one of our web specialists. It's
actually never been easier. Don't forget to ask for demo of our new Stud and Pendant
Builder web apps. Or you can tune into our weekly webinar series this Thursday,
March 8th 1pm EST to learn about our services.
To register
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Click to Register
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Warren Buffett Calls Gold Price a "Bubble"
By Rob Bates
JCK
March 05, 2012
name="ACCOUNT.IMAGE.2534" style="text-align: left;">
In his latest letter to investors of Berkshire Hathaway, the investment firm's chairman
Warren Buffett seemingly warned that the price of gold was heading for a correction,
arguing that bubbles "inevitably pop.""As 'bandwagon' investors join any party,
they create their own truth - for a while," the famed "Oracle of Omaha" warned.
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here
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Testing... Pink, Yellow, Blue
By Ettagale Blauer
Diamond.net
March 01, 2012
name="ACCOUNT.IMAGE.2533" style="text-align: left;">
Although nature created the colored diamond, in today's marketplace that diamond
is just a beautiful stone without ancestry. It must earn its pedigree in the form
of a certificate. While there are many labs examining and grading fancy color diamonds,
for the U.S. market, a Gemological Institute of America (GIA) cert is the most widely
used. track="off" style="color: rgb(153, 153, 119); font-style: italic; text-decoration: underline;">
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World's Most Expensive & Largest Rough Diamond
By Industry Leaders Magazine
International Business Times March 05, 2012
name="ACCOUNT.IMAGE.2523" style="text-align: left;">
Frederick Wells discovered a shining thing
on the walls of the Premier mine, whilst he was on a routine inspection of the Mine
in the Transvaal Colony, South Africa. Frederick Wells worked at the
Premier Mine as a superintendent. href="http://r20.rs6.net/tn.jsp?et=1109447196349&s=0&e=001vajNkXBRBds1u466p_KWST-8eT0E1kiWg7L24oIDPA635LrRcZLVPK1CfGCs3bNzh8-p9El-N00fhgJHmjOT1s5nVaGAvee2BwcKDoAGB5rt9Ef_LzhkjhWRC_9sOC48T2v8rwz6XyRqF4bdb3t971QWta1OsmYz4aApNBbPxvwSMJuIfyRxlwdqVGUkbg0wFicjmUVfhGOv8ptZXLHA8Q=="
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Visit Our Website
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10 Things You Didn't Know About Your Taxes
By Darren Dahl
Open Forum
March 05, 2012
name="ACCOUNT.IMAGE.2532" style="text-align: left;"> March 15 is just around the corner. Which begs the question: What don't you, as
a small-business owner, know-but should know-about filing your taxes? With that
goal in mind, we asked Mike Scholz, tax director at Wegner LLP CPAs & Accountants-an
accounting firm based in Madison, WI, that focuses on individuals and small businesses-for
help in identifying the top 10 things that small-business owners don't know about
their taxes. shape="rect" track="on" style="color: rgb(153, 153, 119); font-style: italic;
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Online Jeweler Union Diamond Carves Out a Niche in the Jewelry Industry
By Daniel Ford
JCK
March 03, 2012
name="ACCOUNT.IMAGE.2524" style="text-align: left;"> In January, I started a debate on what impact online jewelers have had in the jewelry
business.That conversation included comments from online jeweler Union Diamond's
senior vice president and good friend Barbara Palumbo. Her witty and spot-on insights
added an indispensable perspective on the differences (and parallels) between online
jewelers and brick-and-mortar stores. shape="rect" track="on" style="color: rgb(153, 153, 119); font-style: italic;
text-decoration: underline;" class="false">>>>
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GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement
Rings for Jewelry Retailers
The new 2011 version of GemFind's popular Ring Builder® website tool for jewelry
retailers and diamond dealers - has unique new features. The new Ring Builder®
allows users to superimpose loose diamonds on to the ring that they are configuring
online. This fully ecommerce capable web application is a must-have for all jewelry
retailers and it is customizable providing seamless integration into any retail
jeweler's new or existing website.
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One of the highlight features of the new Ring Builder is that the consumer,
while shopping on the local retail jeweler's website, can virtually superimpose
any one of 10 different shaped loose diamonds directly onto one of more than 400
prospective engagement ring styles from Unique Settings of New York. After the ring
is virtually configured, the user can then select from tens of thousands of certified
loose diamond being supplied from any number of diamond vendors within GemFind.net.
New settings and diamond suppliers will be continually added. linktype="link" href="http://r20.rs6.net/tn.jsp?et=1109447196349&s=0&e=001vajNkXBRBds1u466p_KWST-8eT0E1kiWg7L24oIDPA635LrRcZLVPK1CfGCs3bNzh8-p9El-N008gPjGc5CsKKNK-7YRJL8UpVITY_8S_x3VeS2SPQ1jTHWs6RRJape7EBoJQ8cAJ5_dwRTpFC_Hb37ZmkZ71DUC"
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Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's
customized website tools which are guaranteed to help you grow you business in a
cost effective and consistent manner.
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Celebrity Jewelry Gawk™ - Color for 2012
By
Hannah Connorton
National Jeweler
March 01, 2012
name="ACCOUNT.IMAGE.2528" style="text-align: left;">
Stars rock gemstone jewelry--precious and semiprecious--anywhere from the red carpet
and awards shows to TV appearances and movie premieres. While some celebrities go
for bright or sparkly stones like fire opal, citrine and aquamarine, others are
drawn to the darker hues of onyx and lapis. shape="rect" track="on" style="color: rgb(119, 119, 119); font-style: italic;
text-decoration: underline;">>>>
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Understand the New Facebook Changes
to Brand Pages By Laura Lake
About.com Guide
March 04, 2012
.
name="ACCOUNT.IMAGE.2531" style="text-align: left;">Just when you thought you
had a handle on using Facebook for your business they introduce a change. Last week
they introduced the timeline feature for brand pages. The good news is you have
some time. You can change your brand page to the new format when you are ready,
it just has to be done by March 31, 2012 shape="rect" track="off" style="color: rgb(153, 153, 119); font-style: italic;
text-decoration: underline;">>>>
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Featured GemFind Designer
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name="ACCOUNT.IMAGE.2522" style="text-align: left;"> shape="rect" track="on" class="imgCaptionAnchor">
name="ACCOUNT.IMAGE.2521" style="text-align: left;">
Makur Designs
established in 1995, is a family owned and operated business. Designer Masis Hagopian's
goal is to capture the unexpected beauty of everyday objects. His fascination with
color, shape and texture is evident in his unique collections. linktype="1" href="http://r20.rs6.net/tn.jsp?et=1109447196349&s=0&e=001vajNkXBRBds1u466p_KWST-8eT0E1kiWg7L24oIDPA635LrRcZLVPK1CfGCs3bNzh8-p9El-N008gPjGc5CsKMhM4eZK_4hUhxMtN6Bo3RWuizRHNVHyjwkxskIEtu2gThNinadjX13J5ATYpGRRWbCigiSw4L9a3ORMq2J6mwQ2o-Y9x08k6b9SwrNAiijSRGkV_ps5pmZ5AB86l4a2FbvVtn0OQAhN"
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display: table;" class="ArticleBorder">
Perfecting
the Point of Sale
By Randi Molofsky
JCK
March 01, 2012
name="ACCOUNT.IMAGE.2526" style="text-align: left;">
Retail stores often suffer from a lack of thoughtful branding. When trying to cull
a large group of brands together, the store itself can easily get lost in the shuffle.
Fine designer brands, on the other hand, are ideally suited to carving out a specific
niche for their signature look and feel.
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text-decoration: underline;">>>>
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display: table;" class="ArticleBorder">
Online Retailers, Listen Up: Tips for Delighting Shoppers
By David Brussin
E-Commerce Times
March 02, 2012
name="ACCOUNT.IMAGE.2529" style="text-align: left;">
With plenty of options for customizing website content, it can be difficult to pinpoint
which exact tactics will significantly move the needle on your conversion rates.
However, the key to implementing a successful online marketing strategy is to always
test new ideas, iterate your messages and promotions,
href="http://r20.rs6.net/tn.jsp?et=1109447196349&s=0&e=001vajNkXBRBds1u466p_KWST-8eT0E1kiWg7L24oIDPA635LrRcZLVPK1CfGCs3bNzh8-p9El-N008gPjGc5CsKKdZbVbGa2atbCxchbNgYBk0JUWGs93PSyFdnWgtXetpIqGpc70TQnMAAq0R6ECBXg=="
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alt="Need more traffic to your website?" name="ACCOUNT.IMAGE.1876">
Need more traffic to your website?
Getting ranked on the search engines is not a simple task and you need to be well
versed as to how the search engines work and what to do to make sure your site gets
indexed.
You could have the most beautiful website with all the products in the world,
but if you have limited visitors, its not going to do any good.
GemFind performs Search Engine Optimizations exclusively for the jewelry industry.
We have proven track record and can show you what we have done for other clients.
Please contact us if we can help...
Download a free brochure, please
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Internet Marketing Strategies: Mobile Marketing
By Brad
Simon
Southern Jewelry News
March 05, 2012
name="ACCOUNT.IMAGE.2530" style="text-align: left;">
People love their mobile phones and are spending more time on them ever before.
Whether you're walking down the street or inside a shopping mall, sitting in a coffee
shop or at the airport, half the people around you are looking down at their cell
phones. It's like the Internet is starting again, but with a smaller screen.
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Gold Price Experiences Huge One-Day Drop
JCK Staff
JCK
March
3, 2012
name="ACCOUNT.IMAGE.2525" style="text-align: left;">
The continued volatility of gold was on stark display this week, as the yellow metal's
price dropped more than $70 on Feb. 29 before rebounding slightly on March 1. On
Feb. 29, the metal dropped from a high of $1,792 to a low of $1,686, before closing
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