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| It's mid July and it feels like Christmas at GemFind. We're running on a 6-8 website delivery time for most websites... Custom sites are taking a little longer. Plan accordingly. You really need September and October to learn the process and be ready for holiday season online marketing campaigns. Remember, it not just about e-commerce, its about using your website to drive traffic to your store as well as the ultimate virtual catalog for your sales people to use when they don't have what the customer needs in the showcase. "Let's go to mywebsite," should be the mantra of every one in your store. Call for a free demo of our turn-key website solutions..800.3734373... |
| Gold Predicted to Hit $1,900, Reaches New Record JCK Staff July 25, 2011 "We expect $1,900, by let's say, October," said John Taylor, founder of FX Concepts, in an interview. He said the rise will be fueled by growing strength in the U.S. and Asian markets as well as the debt problems in Europe.The prediction comes as the gold price continued its record gains, logging yet another new record, briefly crossing the $1,620 mark on July 25. >>> |
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JAPAC Talks Retail Jewelry Issues with Capitol Hill Elite
Jewelers of America
July 21, 2011
Jewelers of America (JA) leaders and board members of JAPAC, the Jewelers of America Political Action Committee, met with legislators in Washington, D.C. on June 22 to ask them to support issues that impact jewelry businesses. We've included photos from the successful trip below. >>>
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| Jewelers report on their Facebook experiences By Hannah Connorton National Jeweler July 21, 2011 Among a torrent of reports describing the leaps and bounds of social media and an increasing number of retailers giving their stores an online persona, spoke with jewelers around the country about how they make Facebook work for them. Mary Penaloza, who co-owns C. Aaron Penaloza Jewelers in San Antonio, Texas, with her husband Aaron, decided to create the business' Facebook page in such a way that it resembled having a conversation with a jeweler. >>> |
| GemFind's New Ring Builder Increases Retail Jewelry Sales of Diamonds and Engagement Rings for Jewelry Retailers The new 2011 version of GemFind's popular Ring Builder® website tool for jewelry retailers and diamond dealers - has unique new features. The new Ring Builder® allows users to superimpose loose diamonds on to the ring that they are configuring online. This fully ecommerce capable web application is a must-have for all jewelry retailers and it is customizable providing seamless integration into any retail jeweler's new or existing website. http://www.ringbuilder.com
One of the highlight features of the new Ring Builder is that the consumer, while shopping on the local retail jeweler's website, can virtually superimpose any one of 10 different shaped loose diamonds directly onto one of more than 400 prospective engagement ring styles from Unique Settings of New York. After the ring is virtually configured, the user can then select from tens of thousands of certified loose diamond being supplied from any number of diamond vendors within GemFind.net. New settings and diamond suppliers will be continually added. more... Call us today at 800-373-4373, for a free consultation and demonstration of GemFind's customized website tools which are guaranteed to help you grow you business in a cost effective and consistent manner. |
Inclusions Are Clues
By Stonechicky The Israeli Diamond Industry Blog July 25, 2011
Anyone who knows a little bit about diamonds knows that even the tiniest inclusions lower the price of a diamond, whether you can see them or not. But just because a diamond is worth less in the jewel market doesn't mean there isn't someone who wants it. >>>
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Following an enormously successful private label business with the most prestigious jewelers and fashion houses in the world, Carelle is enjoying the success of its well received branded line of big, bold, and deliciously fun fine diamond and color gemstone jewelry. Handcrafted in New York City and inspired by the exquisite organic beauty of plant shapes and colors, each piece is set in 18-karat gold and features Carelle's signature leaf motif gallery that invites light to shine through and capture the brilliant color of its beautifully cut stones. More
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The Story Behind the Stone: The Star of Bombay By Diana Jarrett Southern Jewelry News
Recent news of the Royal Wedding of Britain's Prince William and Kate Middleton has renewed public ardor for sapphires. Their cobalt tint has kept them in Most-Favored status with royalty for centuries. Collectors might say that the most coveted sapphires are those from Kashmir, owing to their intense blue and nearly velvet-like appearance. But Madagascar, Sri-Lanka and India are amongst the other global sites that produce valuable sapphire for collectors of the world to enjoy. >>> |
Amy Winehouse Jewelry at the 50th Annual Grammy Awards By Carly Wickell About.com Guide July 25, 2011
You've probably heard that singer Amy Winehouse was found dead in her London home on Saturday, July 23rd. She was 27, and joins a group of other talented musicians who died at that same age, including Janis Joplin, Jimi Hendrix, Jim Morrison and Brian Jones. A few years ago, Amy was scheduled to perform live at the Grammy Awards, but couldn't get a visa to enter the United States, so her performance took place via video link. >>>
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Tracking down the Taylor-Burton
By Michelle Graff National Jeweler July 21, 2011
The March death of screen stunner, fervent AIDS activist and jewelry collector Elizabeth Taylor turned my thoughts to one of the most astonishing stones to pass through this star's hands--the 69.42-carat, pear-shaped Taylor-Burton diamond. Before I even started working on this blog, I had an idea that this diamond no longer was in Taylor's collection and thus wouldn't be part of the December auction of her pieces, >>>
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Seven Reasons to Use QR Codes in Your Promotions
By Tim Malone JCK July 24, 2011
Marketing jewelry has always been rather challenging, but now the need to keep up with technology and leverage technology to improve performanceis becoming a reality in the jewelry industry.Take QR codes, for example. Quick response codes (QR codes) are decoded using a Smartphone with a QR reader. >>>
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Need more traffic to your website?
Getting ranked on the search engines is not a simple task and you need to be well versed as to how the search engines work and what to do to make sure your site gets indexed.
You could have the most beautiful website with all the products in the world, but if you have limited visitors, its not going to do any good.
GemFind performs Search Engine Optimizations exclusively for the jewelry industry. We have proven track record and can show you what we have done for other clients. Please contact us if we can help...
call us at 800-373-4373
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Loyalty to Customers Especially Important in Bad Economy By Dave Thomas Business.com July 22, 2011
When times are tough, it is the little extra things that make a difference. As a small business owner, are you doing anything extra to assist your customers who are feeling the pinch these days? If not, have you noticed a drop in business or even complaints from your customers? Just as your business may be seeing some tough financial times, your customers are no different. >>>
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A guide to ethical jewellery Professional Jeweller July 22, 2011
The terminology is tricky, and with so many options, just working out whether you're doing it right can be daunting. For those willing to take the p
lunge and find a more sustainable and responsible way to trade it is rewarding, but if the ethical market is this difficult to decipher for a professional jeweller how do you educate shoppers? >>>
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Email marketing is a top priority for retailers
National Jeweler July 21,2011 Making better use--or use at all--of email is a top priority for specialty retailers, according to Unity Marketing, as accessing and connecting with customers in the online world becomes increasingly relevant. Pam Danziger, founder of Unity Marketing, says effective emails are the best way to reach shoppers electronically with new products, upcoming events, sales, or "news they can use." >>> |
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