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GF Weekly Newsletter October 27, 2009 |
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| What's New?
Need a new online marketing plan?
GemFind has created hundreds of sites for the jewelry industry and we kno
w what makes a site successful. Online marketing exclusively for the jewelry industry... Give us a call for a free consultation. You have nothing to lose and a lot to gain. 800-373-4373.
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CONGRESS LIKELY TO MODIFY RED FLAGS RULE
Jewelers Vigilance Committee October 26,2009
 Responding to the concerns of the small-business community, on October 22, 2009, the U.S. House of Representatives passed a bill that, among other things, allows some companies to apply for an exclusion from the Red Flags Rule. That Rule, to be enforced as of November 1, 2009, requires that many businesses establish an Identity Theft Prevention Program. >>>
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| Holiday Tips From Jewelers Mutualas
JCK Online, October 26,2009
 Jewelers Mutual Insurance Company offers these tips regarding USPS and Registered Mail for the upcoming holiday season:
tyle='font-size: 10.0pt;font-family:"Arial","sans-serif";color:#666666'>1-Double box the jewelry item and apply enough mailing tape to keep the package secure as its thrown, bumped, and tossed from one post office to the next. 2-Don't tempt the postal staff by using jewelry terms on the label.3-Write legibly or create the label online at usps.com, so they will be able to clearly read >>>
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Corralling Coral
By David Federman, Editor-in-Chief colored-stone.com
 At least six different kinds of jewelry coral (corallium) will be added to the ever-growing CITES list of endangered species in March 2010 when this maritime flora and fauna watchdog group--composed of representatives from 178 nations--meets. Does coral need restricted harvesting and trade? Or is this going overboard? >>>
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Why not hand out brochures to champion your store?
By James Alperin National Jeweler October 23, 2009
 Price is a huge factor for today's jewelry consumer. The Internet and the wholesale clubs offer a better price--or at least the perception of a better price--on jewelry and diamonds than the independent brick-and-mortar jeweler. So how can independents, who must pay for a staff, an expensive lease, insurance, utilities and so on, compete? >>> |
Topaz FAQ
FAQ About November's Birthstone
By Carly Wickell, About.com
What colors does topaz occur in?
 Yellows and related shades are possibly the most common topaz colors, but the gemstone occurs in many others, including blue, pinks and pinkish-browns, oranges, reds, greens violets and colorless stones. How Durable is Topaz? >>>
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Self Purchasing Woman Would Buy More Color, According to Study
JCK Online, October 21,2009
 The self-purchasing woman has become a powerful consumer force in the marketplace. However a recent market research study conducted by the Jewelry Consumer Opinion Councilâ on behalf of the American Gem Trade Association found that as a jewelry consumer this demographic is largely underexploited and ignored by the broad spectrum of the industry. >>>
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JOIN GEMFIND TODAY www.GemFind.net |
Online Advertising Made Simple
By Kim T. Gordon Entrepreneur October 23, 2009
 Right now, the internet accounts for one third of the typical media day for all U.S. adults. Consumers spend nearly four hours online daily according to a report from The Media Audit--that's 32.5 percent of their media time compared to daily exposure to newspapers, radio, TV and outdoor advertising. Can you afford not to advertise online this holiday season? >>>
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Diamonds' Youngest Player - Canada
By Roe Kalb The Israeli Diamond Industry Blog October 27, 09
 Canada is the youngest player in the world of diamond mining. In the last decade, Canada's diamond production gained from scratch to becoming the third largest in the world, with only 4 mines: Ekati, Diavik, Snap Lake and Victor, who just won the title "the mine of the year". The Canadian production has reached 10% of the global supply in means of carat and 14% in terms of American dollars.
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 GemFind Jewelry Online Tool Kit Ring Builder TM Let your customers design their own rings www.ringbuilder.com |
Build a Twitter Presence
Jewelers of America Tips to Thrive October 14,2009
 More and more jewelry companies are discovering the power of Twitter, the social networking site that embraces brevity (messages are limited to 140 characters). But if you're just getting used to the Facebook phenomena, getting started on Twitter can be disconcerting. Over at JCK Online, Robyn Hawk shares tips to help you establish "Twitter Gems". >>> |
| 32-carat Annenberg astonishes at auction
National Jeweler October 22,2009
 In an event Christie's is terming "an auction to remember," an anonymous buyer paid $7.7 million for the 32.01-carat D-flawless Annenberg Diamond on Wednesday, well surpassing the stone's estimated sale price of $3 million to $5 million. >>>
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