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Rounds, white metals hold sway in bridal
By Catherine Dayrit National Jeweler April 27.2009 The Stats: According to the Diamond Information Center (DIC), more than 2 million diamond engagement rings were sold in 2007 (the latest figures available), with 25 percent classified as solitaires and 23 percent tagged as three-stone diamond rings. In terms of shape, round cuts took the cake, with 48 percent of brides-to-be slipping on round-cut engagement rings. As for diamond wedding bands, more than 1.2 million were sold that same year.>>>
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JCK Special Report: Which Way to Brand?
By Jennifer Heebner Jewelers Circular Keystone, 4/27/2009
In mid-November 2008, retail jeweler and JCKonline blogger Shanu Guliani shocked the online jewelry community by posting "Brand Disaster: Hearts On Fire." The chief financial officer of Guliani's Fine Jewelry, Charlotte, N.C., stated not only that Hearts On Fire was not selling but also that the company was reneging on terms for returning goods. In a response, Hearts On Fire denied the claims, and a heated debate ensued. >>>
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Know the rules before hosting a 'gold party'
By Michelle Graff National Jeweler April 17.2009
New York--Retail jewelers cashing in on the phenomenon of private "gold parties" should be aware of the laws that regulate secondhand purchases, the Jewelers Vigilance Committee (JVC) cautions.
JVC President and Chief Executive Officer Cecilia Gardner said before retailers buy jewelry from consumers--whether it's in their store or at an in-home gold party--they need to be aware of the secondhand licensing requirements in their area, anti-fencing laws and anti-money-laundering obligations.>>>
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Guide to How New FACTA Red Flags Rules Will Impact Your Business
By Daniel Kehrer BUSINESS.COM April17.2009
Starting May 1, 2009, millions of small and medium businesses that extend credit or defer payments for goods and services will be subject to a new set of rules under something called the Fair and Accurate Transaction Act. FACTA, as it is known, is aimed at helping curb identify theft in the ways that sensitive information is handled by businesses. >>>
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When, Where and Why to Hold a Store Meeting with Staff
By Shari Waters About.com
The ideal time to hold a store meeting will depend on the size of your staff, their length of employment and the topic(s) to be discussed. If your shop only has one or two employees, a store meeting could be an impromptu 15 minute discussion during a lull in shoppers. Meetings with larger groups may take more planning to get everyone together. >>>
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Protect Your Reputation Online
Jewelers of America Tips to Thrive April 24, 2009
In the jewelry business, reputation is everything. As you expand your business online, are you doing enough to protect your reputation in the world "wild" web? You need to be certain that the same high standards you apply to your store are being applied to your online business. >>>
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Ad targeting on websites - which one is best?
By Suze BraggHeidi Expert Business Source April 24.2009
When running an online ad, there are 4 types of frequency to decide upon:
1. Sponsorship - your ad runs only on specified pages
2. Contextual - your ad runs next to specific type of content (words)
3. Behavioral - based on a user's clicks / their cookie data
4. Run of site (ROS) - your ad runs anywhere on the site
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Winning Strategies In the Face of Change
Retail Jewelry Insights
Business Improves, But Are Cost Reductions Slipping?
Despite specialty jewelry sales declining about 18% during the 2008 holiday season, there are early signs that the business may be improving. For instance, Signet Jewelers Ltd hinted February 2009 sales had improved; saying "US, same store sales for the first seven weeks were down by 2.7% against the comparable period in fiscal 2009, with Valentine's Day trading stronger than the remainder of the period. >>>
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Gold Fever: How to Make a Killing Without Killing Your Conscience
By Donald Miller colored-stone.com April 2009
As a former stock broker with a soft spot for gold bullion, I find gold puts jewelers in a rather advantageous situation during the current meltdown of the global banking system. Please believe me when I say that I am not salivating with glee or greed as I write this.>>>
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Rescuing the E-Commerce Deal When the Customer's Walking Way
E-Commerce Time By Pam Baker 04/24/09
Nothing is as heart-wrenching to an e-tailer as watching a customer abandon a full cart just seconds before consummating the deal. To be so close yet so cashless is more than frustrating; it's harmful to an e-tailer's health. A virtual armory of tools are in use to woo, cajole, prompt and push consumers to make the buy -- but are they working, or are they turning even more customers away? >>>
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