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GF Weekly Newsletter
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style='font-size:7.5pt;font-family:Verdana;color:white'>October 16, 2007
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font-weight:bold'>In This Issue
href="#LETTER.BLOCK7" shape=rect> style='font-size:8.0pt;font-family:Verdana;color:white'>What·s New?
href="#LETTER.BLOCK8" shape=rect> style='font-size:8.0pt;font-family:Verdana;color:white'>News
href="#LETTER.BLOCK9" shape=rect>
href="#LETTER.BLOCK10" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>No leads in
brazen $28 million Paris jewelry heist
href="#LETTER.BLOCK11" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>You can dive into
jewelry from treasures of the sea all over Hawaii
href="#LETTER.BLOCK13" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>How Much Product
Should I Show On My Web Site?
href="#LETTER.BLOCK19" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>Worlds Largest
Diamonds
href="#LETTER.BLOCK15" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>Why Do Jewelry
Stores Lose Salespeople?
href="#LETTER.BLOCK16" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>When 'Push' Comes
to Marketing Shove
href="#LETTER.BLOCK14" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>Gold, Silver,
Platinum, Precious Metals Report.
href="#LETTER.BLOCK20" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>Traveling Jewelry
Salesman - Sitting Ducks?
href="#LETTER.BLOCK17" shape=rect>
style='font-size:8.0pt;font-family:Verdana;color:white'>One-of-a-kind
designs now available at Stacy's Fine Jewelry
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target="_blank" linktype=undefined>
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You need the best possible e-commerce
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The big question is HOW to tackle
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that groundwork properly, the cost of attracting consumers on your own
is very high.
face=Arial>GemFind.com
size=2 color=black face=Tahoma> color=black face=Arial>has the experience and buying power to advertise to
consumers nationwide and beyond. Our mission is to help you
capture the interest and dollars of online jewelry shoppers and drive
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or to allow them to "buy now" online. Don't invest
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representative today or go online to our recently updated
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is everything ....it's time for
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through a web site, or over the phone.
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OFFER THAT ISN'T JUST TALK
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save money on every transaction. If we can't, we'll pay you $100*. It's
that simple.
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(ph.) 800-354-3988 and tell them you are calling about GemFind's $100
Meet or Beat Guarantee and ask for Jim Kilcoyne at Ext. 4957.
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MISS OUT!
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today to take advantage of this exclusive win-win
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Offer is subject to change at any time.
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800-354-3988 (You have to ask for the GemFind program).
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color=black face=Verdana>
color=black face=Verdana>No leads in brazen $28 million
color=black face=Verdana>Paris
color=black face=Verdana>
jewelry heist
style='font-family:Verdana;color:black'>
color=black face=Verdana> src="http://img.iht.com/images/dot_h.gif" contenteditable=false>
color=black face=Verdana>
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.iht.com%2Farticles%2F2007%2F10%2F12%2Feurope%2Ftheft.php%3FWT.mc_id%3Drsseurope%23&id=preview"
target="_blank" title="Click to view map" id=articleLocation>
color=black face=Verdana>
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.iht.com%2Farticles%2F2007%2F10%2F12%2Feurope%2Ftheft.php%3FWT.mc_id%3Drsseurope%23&id=preview"
target="_blank" title="Click to view map">
style='color:black'>By Katrin Bennhold October 12, 2007
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.iht.com%2Farticles%2F2007%2F10%2F12%2Feurope%2Ftheft.php%3FWT.mc_id%3Drsseurope%23&id=preview"
target="_blank" title="Click to view map">
style='color:black'>PARIS
style='font-size:10.0pt;font-family:Verdana;color:black'>The cheapest
piece they stole was a platinum ring worth €2,000. The most
expensive item: a €3.2 million diamond-studded bracelet.
color=black face=Verdana>
A brazen and meticulously planned
robbery of the Harry Winston store in central
size=2 color=black face=Verdana>Paris color=black face=Verdana> last weekend netted the unknown thieves about
€20 million, or $28.4 million, in gems, one of the largest
jewelry thefts ever, French investigators said Thursday, following an
inventory of the raided safe.
href="http://www.iht.com/articles/2007/10/12/europe/theft.php?WT.mc_id=rsseurope"
target="_blank" linktype=undefined>
style='font-family:Verdana'>Story
hidefocus=true tabindex=0 cols=0 contenteditable=inherit datapagesize=0>
styleclass="style_MainText">
style='font-size:13.5pt;font-family:"Trebuchet MS";color:black'>You can
dive into jewelry from treasures of the sea all over Hawaii
By Brian Charlton, 10/14/2007 face="Trebuchet MS">
style='font-size:13.5pt;font-family:"Trebuchet MS";color:black;
font-weight:normal'>
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target="_top">
href="http://mwweb.info/bandwidththief.jpe"
target=""_top""> src="http://tbn0.google.com/images?q=tbn:_oE5UbfxP4BOoM:http://crazy-frankenstein.com/pictures-files/hawaii-pictures/great-beach-hawaii-picture.jpg"
align=right>
style='font-size:13.5pt;font-family:"Trebuchet MS";color:black;
font-weight:normal'>
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target="_top">
IT STARTED as a simple dive shop in
1958, taking tourists and locals on scuba tours in the
size=2 color=black face=Verdana>Pacific Ocean
size=2 color=black face=Verdana> off color=black face=Verdana>Maui face=Verdana>. But a year after opening for business, Maui Divers
workers found what resembled a black bush in deep waters off the
Molokai Channel.
Maui Divers
began harvesting the black coral, gave up the scuba tours, and opened
jewelry stores to sell the coral in rings, pendants and necklaces. The
company is now the world's largest manufacturer of black coral jewelry
and
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
normal'>Hawaii
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
normal'>'s largest jewelry retailer. It has more than 60 stores and
kiosks in nearly every tourist spot in the islands, from the Dole
Plantation on
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
normal'>Oahu
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
normal'> to the Mauna Loa Macadamia Nut Visitor Center on the
size=2 color=black face=Verdana>Big
size=2 color=black face=Verdana>
size=2 color=black face=Verdana>Island
size=4 color=black face="Trebuchet MS">.
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.insidebayarea.com%2Fci_7176748%3Fsource%3Drss&id=preview"
target="_blank" linktype=undefined>
style='font-size:10.0pt;font-family:Verdana'>Story
tabindex=0 hidefocus=true cols=0 contenteditable=inherit datapagesize=0>
styleclass="style_MainText">
style='font-size:18.0pt;color:#990033'>Know-How size=4 color="#990033" face="Trebuchet MS">
style='font-size:13.5pt;font-family:"Trebuchet MS";color:black'>How
Much Product Should I Show On My Web Site?
size=1 color=black face="Trebuchet MS">
Posted by Suze Bragg
size=1 color=black face="Trebuchet MS">October 11,
2007
style='font-size:7.5pt;font-family:"Trebuchet MS";color:black;
font-weight:normal'>
style='font-size:7.5pt;font-family:"Trebuchet MS";color:black;
font-weight:normal'>
style='font-size:7.5pt;font-family:"Trebuchet MS";color:black;
font-weight:normal'> face=Verdana>get this question a lot: how much
product should I place on my web site when I have thousands and
thousands of SKUs? I always tell them that depends on what you're
trying to accomplish. Do you want to test merchandise to see if
there's any interest in it (do people search for it, do they look at
the product on your site) or do you want to alert your customers that
you have the product and to come into the store to buy it? Or is
your top goal being an online retail store that sells all your
merchandise?
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
normal'>
href="http://www.expertbusinesssource.com/blog/430000243/post/790015679.html"
target="_blank" linktype=undefined>
style='font-family:Verdana'>More
hidefocus=true tabindex=0 cols=0 contenteditable=inherit datapagesize=0>
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color=black face=Verdana>
color=black face="Trebuchet MS">
style='font-size:14.0pt;font-family:"Trebuchet MS";color:black'>
href="http://www.gfaccess.com/"
target="_blank"> width=219 height=63
src="http://ih.constantcontact.com/fs035/1011296390367/img/23.gif?a=1101840741455"
name=ACCOUNT.IMAGE.23 contenteditable=false>
color=black face="Trebuchet MS">
Free Download
hidefocus=true tabindex=0 cols=0 contenteditable=inherit datapagesize=0>
style='font-size:13.5pt;font-family:"Trebuchet MS";color:black'>Worlds
Largest Diamonds
style='font-size:10.0pt;font-family:Verdana;color:black'>
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.worlds-largest-diamonds.com%2Fkoh-i-noor.gif&id=preview"
target="_blank">
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.worlds-largest-diamonds.com%2Fkoh-i-noor.gif&id=preview"
target=""_blank""> src="http://www.worlds-largest-diamonds.com/koh-i-noor.gif" align=left
alt="large diamond - KOH-I-NOOR"> face=Verdana>
href="http://rs6.net/tn.jsp?t=pc6gnfcab.0.0.4gtm49n6.0&p=http%3A%2F%2Fwww.worlds-largest-diamonds.com%2Fkoh-i-noor.gif&id=preview"
target="_blank">
KOH-I-NOOR
("
style='font-size:10.0pt;font-family:Verdana;color:black;font-weight:
bold'>Mountain face=Verdana> of color=black face=Verdana>Light
size=2 color=black face=Verdana>")
size=2 color=black face=Verdana> is one of the worlds largest
diamonds, it weighed in at 186 carats when it was first discovered *in
1304*. This oval shaped cut stone is believed to have been set in the
famous peacock throne of Shah Jehan. Recut during the reign of Queen
size=2 color=black face=Verdana>Victoria color=black face=Verdana> it now weighs 108 carats and forms part of the
British Crown Jewels.
href="http://www.worlds-largest-diamonds.com/"
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style='font-size:13.5pt;font-family:"Trebuchet MS";color:black'>Why Do
Jewelry Stores Lose Salespeople??
Posted by
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style='font-size:7.5pt;font-family:Verdana;color:black'>Judah Gutwein
size=1 color=black face=Verdana> on
size=1 color=black face=Verdana>October 9, 2007
size=1 color=black face=Verdana>
Just finished reading an article by
Harry Friedman in one of this months industry magazines.
size=4 color=black face=Verdana>
style='font-size:10.0pt;font-family:Verdana;color:black'>He talks about
the well known fact regarding the unusually high turnover rate of
salespeople in many jewelry stores.
style='font-size:10.0pt;font-family:Verdana;color:black'>The reality is
that salespeople in a typical jewelry store come and go almost as
frequently (and as painfully) as your Mother-In-Law.
size=4 color=black face="Trebuchet MS">
style='font-size:10.0pt;font-family:Verdana;color:black'>Why is it that
jewelry stores have a problem with retaining salespeople?
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color="#990033" face="Times New Roman">Marketing
color=black face="Trebuchet MS">When 'Push' Comes to Marketing
Shove
color=black face=Verdana>Cheryl Kremkow, Editor-In-Chief, "Modern
Jeweler"
style='font-size:7.5pt;font-family:Verdana;color:black'>October 13,
2007
Gifts to celebrate the birth of a
child are a growing grassroots tradition and your biggest untapped
jewelry marketing opportunity.
Back in my days of realized fertility,
when a wife gave birth, she didn't receive a diamond-encrusted
"thank you" gem from her husband.
She may have gotten flowers, a teary
declaration of eternal love and devotion, a new heavy duty Maytag
washer, or even an enthusiastic promise to stop eyeing other dames -
but she didn't get a costly "Atta girl!" prize.
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color=black face="Trebuchet MS">Traveling
Jewelry Salesman - Sitting Ducks? color=black face=Verdana>
style='font-size:7.5pt;font-family:Verdana;color:black'>By: John
LaRouche Sunday, October 14
style='font-size:10.0pt;font-family:Verdana;color:black'>The news has
been ripe with reports of jewelry salesman being robbed at gunpoint. In
fact, jewelry salesman can be carrying more in jewelry, gems and
diamonds than an armored truck. Many of these salesman travel from
state to state and as such, they arrive at airports around the country,
rent a car, pop their goods into the trunk and they're off to meet with
their clients.
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face="Times New Roman">Art &Tech
face="Trebuchet MS">One-of-a-kind designs now available at Stacy's Fine
Jewelry face="Trebuchet MS">
style='font-size:7.5pt;font-family:Helvetica;color:black'>Jim Romsaas
size=1 color=black face="Trebuchet MS">: Sunday, October 14th, 2007
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style='font-size:10.0pt;font-family:Verdana;color:black'>
style='font-size:10.0pt;font-family:Verdana;color:black'>VIRGINIA
size=2 color=black face=Verdana> - The purchase of new jewelry
designing equipment by Stacy's Fine Jewelry in
size=2 color=black face=Verdana>Virginia
size=2 color=black face=Verdana> has provided the firm with cutting
edge technology.
style='font-size:10.0pt;font-family:Verdana;color:black'>The use of
that CAD/CAM software and milling machine by Gemvision will enable
the jewelry store to create one-of-a-kind designs for its customers.
style='font-size:10.0pt;font-family:Verdana;color:black'>"The
only limit is the human mind,'' said owner Stacy Niemi, who just
celebrated 11 years in business.
style='font-size:10.0pt;font-family:Verdana;color:black'>Prior to
computer-aided design and computer-aided manufacturing, designs were
sketched on paper before the jewelry was replicated in the wax
machine. With sketching, there is much more room for error, she
added.
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bold'>
style='font-size:13.5pt;color:#CC0000'>Tired of not getting any
result from Advertising
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size=2 color="#0066cc" face="Trebuchet MS">Reaches More
Than 6.000 jewelery retailers¡
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style='font-size:13.5pt;font-family:"Trebuchet MS";color:#0066CC'> Call
1-800-373-4373
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